Here are five of the biggest deals from the world of digital marketing this week, such as the enhanced targeting from LinkedIn and... billboards?
Facebook's failed Free Basics in India won't have any real impact. As the social network continues to grow, it can expect to dominate this market in the same way it has many others.
Established retail sports giant Decathlon has given its Singaporean team free reign to implement an omnichannel strategy, and Clarence Chew is the man behind it.
Encouraging visitors to photograph artworks – and then sharing them on social media – is just one way the National Gallery of Victoria is growing audience engagement.
It's Facebook’s 12th birthday, and we're celebrating by looking back at the platform’s milestones over the years.
Understanding the value of a quality visual marketing strategy is essential for digital advertising success.
Planning and budgeting for your promotional campaign at the very start of your mobile project is critical to success.
As the world becomes more smartphone-centric, failing to master mobile marketing is no longer an option. Here are some of the best and worst ad formats.
Research indicates that media buyers are more inclined to advertise on Snapchat, Pinterest, and Instagram than on Facebook.