How to leverage AR in your digital marketing strategy

AR & VR How to leverage AR in your digital marketing strategy

9m Amanda Jerelyn

How to leverage AR in your digital marketing strat...

Modern businesses are leveraging the power of augmented reality (AR) and making their digital marketing strategy more engaging for higher revenues. Re...

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How can AR contribute to business decision making

AR & VR How can AR contribute to business decision making

9m Yasmine Dehimi

How can AR contribute to business decision making

Business decision making has traditionally relied on experienced managers and human input. Augmented Reality is beginning to allow organizations to le...

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Why the time is right for augmented reality (AR) in marketing

AR & VR Why the time is right for augmented reality (AR) in marketing

9m Faisal Galaria

Why the time is right for augmented reality (AR) i...

Augmented reality is entering a new phase of its journey. Here are the key developments that make now the right time to adopt AR in marketing. Read Mo...

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Key Insights: Revenue attribution, digital titans, advertising & AI forecasts

AI & Automation Key Insights: Revenue attribution, digital titans, advertising & AI forecasts

9m Kamaljeet Kalsi

Key Insights: Revenue attribution, digital titans,...

The top digital titans, revenue attribution strategy for 2021, a snapshot of advertising and AI markets, leading regions, revenue forecasts, and the A...

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The digital marketing forecast for 2021

Digital Marketing The digital marketing forecast for 2021

11m Nikki Vegenski

The digital marketing forecast for 2021

The world of digital marketing continues to evolve, creating more opportunities than ever to connect with customers in a targeted purchase journey. So...

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How web-based AR can help retailers boost customer engagement and sales

AR & VR How web-based AR can help retailers boost customer engagement and sales

11m Patrick Johnson

How web-based AR can help retailers boost customer...

Rock Paper Reality's Co- Founder, Patrick Johnson highlights the benefits of web-based AR content experiences, specifically in the retail sector. Read...

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How edge computing will overhaul traditional customer experiences

Analytics How edge computing will overhaul traditional customer experiences

1y Philip Say

How edge computing will overhaul traditional custo...

Philip Say, VP of Innovation Product Management at Sutherland Labs, shows how edge computing is slated to overhaul traditional customer experiences. O...

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5 emerging tech and how to leverage them for marketing success

AI & Automation 5 emerging tech and how to leverage them for marketing success

1y Mike Rowan

5 emerging tech and how to leverage them for marke...

KPItarget's Mike Rowan highlights the most exciting emerging tech today and how they can be leveraged for marketing success. Read More...

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5 ways marketers can instil AR into their business plan of action

AR & VR 5 ways marketers can instil AR into their business plan of action

2y Ejiofor Francis

5 ways marketers can instil AR into their business...

Ejiofor Francis shows how marketers can incorporate AR into their proposed business plan of action to enhance the way the company operates and give it...

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Five technology + trends changing digital marketing in 2020

AI & Automation Five technology + trends changing digital marketing in 2020

2y Timothy Seward

Five technology + trends changing digital marketin...

ROI Revolution's Timothy Seward highlights the tech and trends that will reshape the world of digital marketing over the next decade, and common mista...

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AR and 3D helps solve online-only grill retailer’s main challenge

AR & VR AR and 3D helps solve online-only grill retailer’s main challenge

2y Barry Levine

AR and 3D helps solve online-only grill retailer’s...

BBQGuys leverages Vertebrae's interactive 3D and AR commerce solutions to inspire consumer confidence and drive unprecedented engagement, sales, and s...

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Immersive AR is coming to a movie theater near you

AR & VR Immersive AR is coming to a movie theater near you

2y Jacqueline Dooley

Immersive AR is coming to a movie theater near you

Computer vision platform, Resonai, is bringing augmented reality to physical spaces, including movie theaters, shopping malls and retail. Read More...

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Don’t jump on the AR bandwagon without definitive purpose

AR & VR Don’t jump on the AR bandwagon without definitive purpose

2y Marcel Hollerbach

Don’t jump on the AR bandwagon without definitive ...

Productsup's Marcel Hollerbach shows how retailers and brands can strategically utilize AR, rather than succumbing to the technology in the name of a ...

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AR puts the person in personalized advertising

AR & VR AR puts the person in personalized advertising

2y Piero Pavone

AR puts the person in personalized advertising

Brands will gradually shift towards augmented experience as a way of reaching consumers, as more industries such as fitness, beauty and retail begin i...

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The technologies set to transform video content

AI & Automation The technologies set to transform video content

2y Tim Jobling

The technologies set to transform video content

Imagen’s CTO Tim Jobling highlights the wave of new video technologies which are set to transform our lives, and if there is the infrastructure in pla...

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Sturfee launches 3D AR mapping of cities, built from satellite imagery

AR & VR Sturfee launches 3D AR mapping of cities, built from satellite imagery

2y Barry Levine

Sturfee launches 3D AR mapping of cities, built fr...

Computer vision startup Sturfee today released its Visual Positioning Service (VPS) which provides real-time 3D AR city mapping and can, for instance,...

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At Panera, augmented reality is now on the menu with AR ad unit

AR & VR At Panera, augmented reality is now on the menu with AR ad unit

2y Barry Levine

At Panera, augmented reality is now on the menu wi...

Playing with your food is now part of the experience at Panera. They released today an AR ad unit for mobile, what they say is a first for the industr...

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Augmented reality examples: 10 industries using AR to reshape business

AR & VR Augmented reality examples: 10 industries using AR to reshape business

2y Tripti Rai

Augmented reality examples: 10 industries using AR...

Augmented reality has made a huge impact on our everyday lives. Here are ten examples of how industries like healthcare, education, and retail use AR....

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AR, voice technology, and social media wellbeing in 2019: Mary Meeker part 2

AR & VR AR, voice technology, and social media wellbeing in 2019: Mary Meeker part 2

2y Tereza Litsa

AR, voice technology, and social media wellbeing i...

With the rise of voice technology, the evolution of AR, and the growing balance between the positive and negative effects of social media, there's a l...

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IAB releases a playbook for AR in marketing

AR & VR IAB releases a playbook for AR in marketing

2y Barry Levine

IAB releases a playbook for AR in marketing

Supported in Apple and Android, AR is expected to have a billion users by next year and hit $2.2 billion in ad spend by 2022. More from the playbook s...

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You know what AR is. But do you understand how it works?

AR & VR You know what AR is. But do you understand how it works?

2y Mike O'Brien

You know what AR is. But do you understand how it ...

AR is one of today's hottest technologies, allowing consumers to virtually try on makeup and turn themselves into dogs on Snapchat. Here's how it work...

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PepsiCo looks to drive more personalized experiences via new Foodservice Digital Lab

Digital Transformation PepsiCo looks to drive more personalized experiences via new Foodservice Digital Lab

2y Barry Levine

PepsiCo looks to drive more personalized experienc...

Pepsico has introduced a new data-driven consultancy in an effort to help its customers adjust to digital disruption by making better use of their mar...

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Adobe CMO Ann Lewnes: "Eight years ago, we moved 70% of our marketing budget to digital. People thought we were crazy."

Digital Marketing Adobe CMO Ann Lewnes: "Eight years ago, we moved 70% of our marketing budget to digital. People thought we were crazy."

3y Kimberly Collins

Adobe CMO Ann Lewnes: "Eight years ago, we moved 7...

Adobe CMO speaking on their transformation to subscription-based products and experience first, building a culture of testing, and trends for the futu...

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How to execute on your big retail marketing ideas for 2019

Ecommerce How to execute on your big retail marketing ideas for 2019

3y Tiffany Delmore

How to execute on your big retail marketing ideas ...

JLL Retail estimates that ecommerce brands will build 850 physical stores in the next five years. Three tactics for your retail marketing plan this ye...

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Eight tips to improve your Snapchat marketing strategy

Digital Marketing Eight tips to improve your Snapchat marketing strategy

3y Tereza Litsa

Eight tips to improve your Snapchat marketing stra...

More than 3 billion snaps are shared on a daily basis, and marketers are looking to improve their Snapchat marketing strategy for certain audiences.  ...

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How to design a complete immersive AR experience

AR & VR How to design a complete immersive AR experience

3y Phill Dodd

How to design a complete immersive AR experience

Tips from an AR expert on how to plan, build, and perfect an immersive AR experience. How to keep users engaged, prototype, and make something awesome...

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Digital marketing strategy 2019: How to take advantage of the latest trends

Digital Marketing Digital marketing strategy 2019: How to take advantage of the latest trends

3y Tereza Litsa

Digital marketing strategy 2019: How to take advan...

Here are the key trends to keep in mind as you work on your digital marketing strategy for 2019. Video, Stories, conversational content, and more. Rea...

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