Confront the fear and embrace the power of control of AI
AI

Confront the fear and embrace the power of control of AI

10m Peter Prodromou

Confront the fear and embrace the power of control...

It doesn’t kill us – it makes us stronger Read More...

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Examining how AI can improve customer-brand relationships
AI

Examining how AI can improve customer-brand relationships

10m Andrea Sanchez

Examining how AI can improve customer-brand relati...

Learn how AI can help create engaging digital experiences by leveraging users' data, shared by a design strategist and UX researcher Read More...

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Elevating customer experience through AI
Actionable Analysis

Elevating customer experience through AI

3y Helen Yu

Elevating customer experience through AI

Here's how you can pair machine learning and AI to transform how your company delivers customer experience and satisfaction Read More...

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The role of AI & social media marketers in a B2B marketing campaign
AI & Automation

The role of AI & social media marketers in a B2B marketing campaign

3y Amanda Jerelyn

The role of AI & social media marketers in a B2B m...

A B2B marketing campaign in recent times is more capable of driving sales. We look at how AI and social media marketers together can enhance any B2B m...

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How AI has evolved in the marketing industry – and where it’s headed next
AI & Automation

How AI has evolved in the marketing industry – and where it’s headed next

3y Ben Aflalo

How AI has evolved in the marketing industry – and...

Ben Aflalo, Product Director at Dynamic Yield, delves into the evolving role of AI in marketing and what marketers and brands should anticipate next a...

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Using AI in sales to get ahead of the game
AI & Automation

Using AI in sales to get ahead of the game

4y Tom Castley

Using AI in sales to get ahead of the game

Tom Castley, the EMEA VP of Sales at Outreach, looks at the benefits AI can bring to sales organisations and how they should be preparing to implement...

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Design by computers: How AI is changing the graphic design industry
AI & Automation

Design by computers: How AI is changing the graphic design industry

4y Carl Dean

Design by computers: How AI is changing the graphi...

AI is a powerful technology and there is no dearth of its merits. It’s disrupted many industries and today we highlight how it has impacted the graphi...

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What to look for when buying AI marketing technology
AI & Automation

What to look for when buying AI marketing technology

4y Ashley Schweigert

What to look for when buying AI marketing technolo...

Before buying any type of technology, you need to understand how it is going to help the customer journey. Tech should always help increase efficiency...

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Machine learning is your secret weapon for customer acquisition
AI & Automation

Machine learning is your secret weapon for customer acquisition

4y Chad Ruff

Machine learning is your secret weapon for custome...

Chad Ruff, CTO of SMB software provider Swiftpage, discusses how machine learning, artificial intelligence etc. can help companies grow and improve cu...

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Using artificial intelligence to design better mobile app user experience
AI & Automation

Using artificial intelligence to design better mobile app user experience

4y Samantha Roberson

Using artificial intelligence to design better mob...

As hype around artificial intelligence continues to grow year-on-year, here is a look at how it can help mobile apps boost their end-users' experience...

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AI in marketing: How to find the right use cases, people and technology
AI & Automation

AI in marketing: How to find the right use cases, people and technology

4y Bill Hobbib

AI in marketing: How to find the right use cases, ...

DataRobot's SVP of Marketing, Bill Hobbib, discusses how to evaluate opportunities that are good for AI, and offers best practices for implementing an...

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2020: A new chapter for AI technologies in customer experience?
AI & Automation

2020: A new chapter for AI technologies in customer experience?

4y Joe Petro

2020: A new chapter for AI technologies in custome...

Conversational AI specialists Nuance Communications' CTO Joe Petro, provides key trends for the technology sector to look out for in 2020. Read More...

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Interview: How DXC is leveraging Adobe’s AI-Powered Adobe Experience Platform to unify data
Disruptive MarTech

Interview: How DXC is leveraging Adobe’s AI-Powered Adobe Experience Platfo...

5y Jacqueline Dooley

Interview: How DXC is leveraging Adobe’s AI-Powere...

We spoke with Ronell Hugh, Head of GTM Strategy & Product Marketing for Adobe Experience Platform about Adobe’s latest innovation, Adobe Experienc...

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Personalization is powerful, but still not a priority for many marketers
Analytics

Personalization is powerful, but still not a priority for many marketers

5y Mike O'Brien

Personalization is powerful, but still not a prior...

40% of executives agree that personalization drives business results, yet 46% aren't where they'd like to be on implementation, finds new research fro...

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Brands are excited about chatbots. Why aren't consumers?
Chatbots

Brands are excited about chatbots. Why aren't consumers?

5y Mike O'Brien

Brands are excited about chatbots. Why aren't cons...

Though chatbots continue to explode in popularity for marketers, they have downsides that result in consumers preferring human interaction. Read More...

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Is martech a threat to marketing jobs?
AI & Automation

Is martech a threat to marketing jobs?

5y Luke Richards

Is martech a threat to marketing jobs?

Fears about job loss are increasing in the martech era, but businesses can be more transparent about how jobs will change and what tasks tech will tak...

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Personalization, segmentation, testing: How email marketers can use AI
AI & Automation

Personalization, segmentation, testing: How email marketers can use AI

5y Mike O'Brien

Personalization, segmentation, testing: How email ...

While everyone recognizes the impact of AI, not every company has figured out how to make the most of it. Here are three suggestions for email markete...

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What artificial intelligence means for 1-800-Flowers this Valentine's Day
AI & Automation

What artificial intelligence means for 1-800-Flowers this Valentine's Day

5y Mike O'Brien

What artificial intelligence means for 1-800-Flowe...

An early adopter with one of the first retail toll-free numbers, 1-800-Flowers is leaning in to AI for its version of the Super Bowl: Valentine's Day....

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How brick & click retailers can win with personalization in 2019
Ecommerce

How brick & click retailers can win with personalization in 2019

5y Rohan Ayyar

How brick & click retailers can win with perso...

Nordstrom and Walmart are growing their ecommerce businesses faster than Amazon. Here are four ideas for how retailers can personalize experience in 2...

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Meet Amplify.ai, the AI-driven software personalizing consumer engagement
Disruptive MarTech

Meet Amplify.ai, the AI-driven software personalizing consumer engagement

5y Tessa Judge

Meet Amplify.ai, the AI-driven software personaliz...

Interview with Amplify.ai's CEO, Mahi de Silva, on what the company is up to, what challenges they expect for 2019, and where they're headed. Read Mor...

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How Walmart is going all in on artificial intelligence
AI & Automation

How Walmart is going all in on artificial intelligence

5y Mike O'Brien

How Walmart is going all in on artificial intellig...

Walmart is experiencing its highest sales figures in nine years. Artificial intelligence is a huge part of the company's plan to keep them there. Read...

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"Cloud computing is the answer": Q+A with Google Cloud's Pravin Pillai
AI & Automation

"Cloud computing is the answer": Q+A with Google Cloud's Pravin Pillai

5y Mike O'Brien

"Cloud computing is the answer": Q+A with Google C...

Cloud computing and AI are instrumental in helping marketers utilize their data, according to Google Cloud executive Pravin Pillai. Read More...

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Voice commerce 2019: Will this be the year it catches up to voice search?
Voice

Voice commerce 2019: Will this be the year it catches up to voice search?

5y Mike O'Brien

Voice commerce 2019: Will this be the year it catc...

Amazon has sold more than 100 million Alexa devices, showing that voice search has never been hotter. Voice commerce isn't as popular; could that chan...

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Chatbots for customer experience: How AI-assisted chat helps people
Chatbots

Chatbots for customer experience: How AI-assisted chat helps people

5y Andy Larisch

Chatbots for customer experience: How AI-assisted ...

Chatbots can—and should—be used to create more intelligent customer experiences. Here's how you can blend AI with the ingenuity of your human sales ag...

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Digital marketing strategy 2019: How to take advantage of the latest trends
Digital Marketing

Digital marketing strategy 2019: How to take advantage of the latest trends

5y Tereza Litsa

Digital marketing strategy 2019: How to take advan...

Here are the key trends to keep in mind as you work on your digital marketing strategy for 2019. Video, Stories, conversational content, and more. Rea...

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How brands can use AI to boost their email marketing metrics
AI & Automation

How brands can use AI to boost their email marketing metrics

5y Kevin George

How brands can use AI to boost their email marketi...

AI makes hyper-personalized experiences possible, and has an eye for details and patterns that humans fail to recognize to improve email marketing met...

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Walmart is the world's largest retailer. Is it also one of the most innovative?
Leadership

Walmart is the world's largest retailer. Is it also one of the most innovat...

5y Mike O'Brien

Walmart is the world's largest retailer. Is it als...

Investments in technology such as blockchain, automation and personalization help Walmart stand up to its stiffest competition, Amazon. Read More...

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