In a first for Australia's banking industry, ANZ has reinvigorated its 2014 GAYTM initiative with a digital-only media campaign and online voting elem...
View articlePizza Hut has pulled a YouTube ad after failing to gain approval from Kraft for its Australia Day Vegemite and cheese stuffed crust pizza promotion. R...
View articleThis is a roundup of new hires and promotions in the digital marketing industry during December of 2014. Read More...
View articleTwitter, Facebook, and Instagram began trialing Buy buttons in the U.S. this year, but the real promise could be in Asia. Read More...
View articleMobile penetration rates and smartphone usage are driving different types of marketing initiatives – including some innovating examples in pizza deliv...
View articleOver the next six months we can expect a huge increase in programmatic advertising, including a wave of large brands launching in-house programmatic t...
View articleAustralian insect repellent brand RID has teamed up with Publicis Mojo for a digital competition that seeks to take the Facebook winner to the real Am...
View articleThe introduction of ads into Instagram feeds in Australia may threaten the comfortable relationship many users have with the social media platform. Ho...
View articleA leading DSP in APAC is seeking buyers after appointing Jirsch Sutherland as administrators. Read More...
View articleThe social network has unveiled the most popular destinations for users globally including top topics for Hong Kong, Singapore, Australia, and India. ...
View articleThe APAC PMD team will roll out its first hackathon on October 16 and select five finalists to meet with investors at Facebook's office. Read More...
View articleA catchy tune, offbeat humor, and cartoon characters take over the Internet world. Read More...
View articleReprise Media growing strong in Australia; Performics and iProspect goes head to head in India, and more news from Japan. Read More...
View articleExpect to see a proliferation of niche social networks over the next 12 months. Read More...
View articleVisual Jazz Isobar's interactive director, Erik Hallander shares his experience implementing Responsive Design within the agency workflow. Read More...
View articleGerman sports brand Puma is targeting 18- to 24-year-old trendsters via its social app campaign this summer. Read More...
View articleCase studies from Qantas and Singapore Zoo show how brands have landed in hot water unnecessarily. Read More...
View articleFacebook continues to enjoy a strong presence in the social networking scene, according to Experian Hitwise. Read More...
View articleCookie deletion impacts your audience measurement and here's what you need to know. Read More...
View articleMarketers that still consider social networking a niche market - it's time to wake up and face the data. Read More...
View articleAs a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Read More...
View articleWith more than one billion consumers in Asia still using 2.5G mobile devices, here are three marketing myths that must be busted. Read More...
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