Baidu has failed to gain a strong foothold in ecommerce, opening the door for Etao to become China's answer to ecommerce search. Read More...
View articleFacebook may team up with Baidu, China's largest search engine, to launch a social network in the country, according to news reports. Read More...
View articleHere's why Baidu might not be the answer to your search strategy in China. Read More...
View articleWith Google's presence sliding in China, state-owned search engines want to have a go in a Baidu-centric landscape. Read More...
View articleMarketers in China will invest more in brand protection as well as revisit their search ad effectiveness measurement this year. Read More...
View articleComparing digital marketing trends in Asia and the United States based on a word cloud analysis of ClickZ.com and ClickZ.Asia. Read More...
View articleSearch marketing firm's survey also shows the role of search in Asia Pacific during the purchase cycle and identifies the most popular search engines,...
View articleWhile the search engine market in the U.S. consolidates, competition in China is heating up between Baidu and Taobao in e-commerce search. Read More...
View articleSimply replicating your search strategies from the U.S. or Europe will not work in Asia. Read More...
View articleHere's how SEM can amplify your marketing message across offline and online channels. Read More...
View articleA tale of two companies with online reputation problems in China. Read More...
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