Tweets of the Week returns right in time for several important holidays: Valentine's Day, Presidents Day and National Drink Wine Day. Read More...
View articleIn this new series, ClickZ is going to look at different facets of digital marketing and analyze how the presidential candidates are using them. First...
View articleAll signs point to shorter videos being the way to go, but depending on which platform you're using - and what you're trying to accomplish there - tha...
View articleRelevance as a quantifiable concept and brands themselves being influencers were a couple of eye-openers I picked up from spending a day at Social Med...
View articleThere are nearly 20 politicians currently vying to be the next president of the United States. Which of them has the best digital marketing? Here are ...
View articleBetween Google's news and Facebook's outage, this week on Twitter was dominated by tech giants. However, National Coffee Day was also this week - we'r...
View article#Ramadan, #mickfanning, #Sharknado3 and #unexcitingvideogames dominated the week in Twitter. Read More...
View articleCaitlyn Jenner has quickly become a Twitter celebrity since her Vanity Fair cover debuted on Twitter. But General Mills has refused to call the former...
View articleClickZ recently spoke with the teams behind both Barack Obama's and Mitt Romney's presidential campaigns. Here's how email marketers can win inboxes l...
View articleSocial media played a big role in President Obama's campaign four years ago. Hillary Clinton announcing her candidacy via YouTube shows that trend wil...
View articleIn last week's State of the Union address the president introduced a plan to create a consumer privacy bill of rights, but customers' rights might com...
View articlePresident Obama encouraged young Americans to apply for health coverage on the Web series "Between Two Ferns" hosted by comedian Zach Galifianakis. Th...
View articleA mere 5 percent of registered voters with cellphones have actually coughed up their mobile phone numbers according to a new Pew report. Read More...
View articleThe pro-choice organization is blanketing The Denver Post's Politics home page today with display ads encouraging voters to "Ask Mitt where he stands ...
View articleBrands like Starbucks, Nike, NFL, Ford and political figures including Mitt Romney, Ann Romney, Michelle Obama, and Joe Biden are early adopters of Tw...
View articleAs an official Twitter partner, Mass Relevance has access to Twitter's data-laden firehose and is making custom platforms designed for clients includi...
View articleClickZ's 2012 election digital ad spending update shows Romney's joint committee with the GOP is bridging the large digital ad spending gap between Ro...
View articleThe nature of political discourse online tends to be passionate, if not extreme and even vitriolic. That's playing out in Promo Trend-inspired tweets ...
View articleAmericans for Prosperity recently bought ads from Pandora, Google and AOL, and purchased today's Twitter Promoted Trend. Read More...
View articleThe Republican National Committee appears to have removed anti-Romney tweets from its site that were featured there yesterday. Read More...
View articleLike the Romney camp last week, the RNC bought today's Promoted Trend on Twitter, as the Obama camp aims for Democratic Convention fundraising via hom...
View articleA collection of online display ads from the Obama 2012 reelection campaign. Read More...
View articleBoth have spent more than 25% of their TV budgets on web ads, according to ClickZ analysis. Read More...
View articlePolitical contest in WI tomorrow serves as a trial for voter mobilization in November. Read More...
View articleInfographic showing web ad spending by presidential campaigns through March 2012. Read More...
View articleTargeted Victory partners exclusively with one large online Hispanic data firm. Read More...
View articleParty hopes corporate execs from ShareThis and Rockfish help it compete with Democrats in 2012. Read More...
View article