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    behavioral marketing
    Behavioral economics for marketing: Turning data into persuasion

    Data & Analytics Behavioral economics for marketing: Turning data into persuasion

    2y Shravya Kaparthi
    How blockchain helps companies keep their brand promise

    Blockchain How blockchain helps companies keep their brand promise

    2y Tatsiana Levdikova
    ClickZ's guide to email marketing triggered messages

    Email & Automation ClickZ's guide to email marketing triggered messages

    2y Mike O'Brien
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    Five of the most exciting digital innovations in grocery retail

    Data-Driven Marketing Five of the most exciting digital innovations in grocery retail

    4y Dev Mehta
    How China's 100 million tourists are reshaping marketing strategies

    Asia How China's 100 million tourists are reshaping marketing strategies

    5y Sophie Loras
    How to take your geo-fences to the next level

    Data-Driven Marketing How to take your geo-fences to the next level

    5y Benjamin Spiegel
    How you can use social to reach consumers at micro moments

    Marketing How you can use social to reach consumers at micro moments

    5y Angie Pascale
    Five ways to boost your conversion rate without wasting ad budget

    Analytics Five ways to boost your conversion rate without wasting ad budget

    5y Tim Nichols
    Why data is the best thing to happen to your email subject line

    Email Why data is the best thing to happen to your email subject line

    5y Kara Trivunovic
    The concept of marketing to your future self

    Marketing The concept of marketing to your future self

    5y Robin Neifield
    The pros and cons of beacon-based marketing

    Local The pros and cons of beacon-based marketing

    5y Mike O'Brien
    Access to data is the key to China's programmatic sector

    Asia Access to data is the key to China's programmatic sector

    5y Charlie Wang
    How brands can benefit from consumers’ drive for self-improvement

    Marketing How brands can benefit from consumers’ drive for self-improvement

    5y Benjamin Spiegel
    How online and offline will dominate retail in Asia in 2016

    Asia How online and offline will dominate retail in Asia in 2016

    5y Ohad Hecht
    Spotlight on: GrubHub's Barbara Martin Coppola

    More News Spotlight on: GrubHub's Barbara Martin Coppola

    5y Yuyu Chen
    Marketing automation: the myths and the magic

    Marketing Automation Marketing automation: the myths and the magic

    5y Derek Harding
    Has targeting gone too far? How Amazon ruined Christmas

    Data-Driven Marketing Has targeting gone too far? How Amazon ruined Christmas

    5y Mike O'Brien
    Three ways digital marketers can use data to defeat ad blocking in 2016

    Publishing Three ways digital marketers can use data to defeat ad blocking in 2016

    5y Pelin Thorogood
    Meeting consumers on their turf: the value of social media in search marketing

    Search Meeting consumers on their turf: the value of social media in search marketing

    5y Dave Lloyd
    Five ways to optimize customer loyalty in a changing landscape

    Analytics Five ways to optimize customer loyalty in a changing landscape

    5y Stephen Hay
    Mercedes-Benz and Myer share their secrets for winning holiday content

    Media Mercedes-Benz and Myer share their secrets for winning holiday content

    5y Tessa Wegert
    How to identify your mobile audience and their needs

    Media How to identify your mobile audience and their needs

    5y Andy Favell
    Email killed the promotional planning star

    Email Email killed the promotional planning star

    5y Kara Trivunovic
    Cracking the code: CMOs, measurement, and metrics

    Analytics Cracking the code: CMOs, measurement, and metrics

    5y Sanjay Dholakia
    6 steps to building a long-term digital strategy to support business goals

    Asia 6 steps to building a long-term digital strategy to support business goals

    5y Andreas Krasser
    The home stretch: 12 easy ways to improve end of the year results

    Marketing The home stretch: 12 easy ways to improve end of the year results

    5y Robin Neifield
    5 ways to use Google Analytics to find social media topics

    Social 5 ways to use Google Analytics to find social media topics

    5y Angie Pascale
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