This morning, Merkle released its quarterly Direct Marketing Report, ahead of Google’s own Q2 earnings announcement and it makes for a bumper stat-filled ... read more
Google’s dominance of the search market looks set to continue for the foreseeable future, but there are many who would like a real ... read more
The way consumers search online has changed dramatically, but the ranking tools have yet to adapt to the search behavior of today’s consumer.
Mother's Day shoppers have a tendency to procrastinate so even though the holiday is just a few days away, it's not too late for your messages to reach people.
There are a few more weeks of March Madness - the Sweet 16 games start Thursday - but brands have already started their campaigns. Here are our favorites so far.
There's a lot of crossover when its comes to search and website, so the final "ClickZ cases the candidates" tackles two facets of digital marketing at once.
It's critical that B2B companies align content marketing and SEO strategies, because fostering this interdependent relationship helps drive brand narratives and increase engagement.
Between "The American Music Awards," "Dancing With the Stars", and the launch of Adele's record-breaking album "25," Twitter was awash with singing and dancing this week. Oh and don't forget the Thanksgiving turkey!
Now that Amazon Text Ads are obsolete and the holiday shopping season is just weeks away, PPC marketers need to regroup and consider alternative platforms for their ad campaigns.