Twitter has reportedly partnered with Google, continuing its mission to expand the reach of tweets. Within the next three months, tweets will appear in Google searches automatically.
Valentine's Day is right around the corner and it's not too late to prepare your search marketing campaign.
The next holiday is coming up fast, so what can you do to prepare your pay-per-click campaigns? Read on for some helpful tips.
Combining different ad extensions in your campaigns could make the difference between a so-so campaign and a high-performing one.
With significant Web traffic coming from mobile devices, companies can't afford to ignore the mobile Web, according to SimilarWeb.
These tips can help you review and ready your paid media strategy for the new year. Are you prepared?
Facebook's relationship status with Microsoft's Bing has changed to "it's complicated."
For those who have already decided to bid on competitor terms in pay-per-click search, here are some best practices to consider.
There have been several interesting new PPC features and targeting releases during this second half of 2014. Here are five that you should be aware of.
A marketing toolkit for Small Business Saturday is the most recent in a series of upgrades Microsoft made within its search engine's advertising platform.