Cyber Week benchmarks show revenue from partnerships grew despite COVID-19

Digital Marketing Cyber Week benchmarks show revenue from partnerships grew despite COVID-19

10m Todd Crawford

Cyber Week benchmarks show revenue from partnershi...

What happened during Cyber Week this year? Impact shared data backed insights on retail and shopping clients' revenue growth during peak shopping seas...

View article
Marketers’ big test on Black Friday and beyond

Digital Marketing Marketers’ big test on Black Friday and beyond

11m Suzi Tripp

Marketers’ big test on Black Friday and beyond

As focus shifts from store windows to browser windows, retail marketers can make the best of an unprecedented peak shopping season. Read More...

View article
Can retailers have a successful holiday season without Black Friday? The short answer: Yes

Digital Marketing Can retailers have a successful holiday season without Black Friday? The short answer: Yes

11m Charlie Ungashick

Can retailers have a successful holiday season wit...

With the potential to be one of the biggest online shopping seasons, email marketers need to take the right steps now to ensure their messages get thr...

View article
Get the latest analysis and reports delivered to your inbox daily
Key Insights: Exclusive market intelligence and ecommerce highlights

Digital Marketing Key Insights: Exclusive market intelligence and ecommerce highlights

11m Kamaljeet Kalsi

Key Insights: Exclusive market intelligence and ec...

Cyber Monday and Black Friday will cross $10 billion, Thanksgiving sales to grow by 49.5%. Consumer behaviors and exclusive Market Intelligence report...

View article
Key Insights: Holiday sales predictions, milestone dates, and consumer online shopping challenges

Digital Marketing Key Insights: Holiday sales predictions, milestone dates, and consumer online shopping challenges

11m Kamaljeet Kalsi

Key Insights: Holiday sales predictions, milestone...

Holiday sales will smash records, customers’ online shopping challenges, and how retailers can serve up shopping experiences fine as wine. Read More...

View article
Bluecore report: Black Friday is an ‘opportunity’ to find repeat customers

Digital Marketing Bluecore report: Black Friday is an ‘opportunity’ to find repeat customers

2y Barry Levine

Bluecore report: Black Friday is an ‘opportunity’ ...

The retail technology company reports that 32% of shoppers considered their purchases up to two weeks in advance and nearly a quarter of first-time bu...

View article
Cyber Monday 2019: New report offers expert recommendations for online advertisers

Data insights Cyber Monday 2019: New report offers expert recommendations for online advertisers

2y Luke Richards

Cyber Monday 2019: New report offers expert recomm...

A new report from Tobii Pro highlights simple ads which show a deal or saving are good attention grabbers, while informational ads and video ads witho...

View article
SmarterHQ: Retailers dialing back their ‘Black Friday’ email promotions

Digital Marketing SmarterHQ: Retailers dialing back their ‘Black Friday’ email promotions

2y Barry Levine

SmarterHQ: Retailers dialing back their ‘Black Fri...

Only a few retailers are pushing “Black Friday” specific messaging and promotions. Of the 19 retailers tracked by SmarterHQ, only three have sent emai...

View article
How legacy retail brands can evolve for today’s digital consumer

Digital Transformation How legacy retail brands can evolve for today’s digital consumer

3y Leah Eyler

How legacy retail brands can evolve for today’s di...

What challenges led to Sears' demise, and what can similar legacy retail brands do to adapt their technologies and strategies in a competitive market?...

View article
5 takeaways from the record-breaking Cyber Weekend

Ecommerce 5 takeaways from the record-breaking Cyber Weekend

3y Mike O'Brien

5 takeaways from the record-breaking Cyber Weekend

Cyber Monday was the largest online shopping day in both U.S. and Amazon history, while Cyber Weekend saw a surge in sales globally and on mobile devi...

View article
6 great examples of email marketing from Black Friday and Cyber Monday

Email 6 great examples of email marketing from Black Friday and Cyber Monday

3y Mike O'Brien

6 great examples of email marketing from Black Fri...

Black Friday and Cyber Monday are huge days for retailers, resulting in a surplus of email marketing. See how Dollar Shave Club, eBay and DSW stood ou...

View article
Black Friday, Small Business Saturday, Cyber Monday 2018 sales

Ecommerce Black Friday, Small Business Saturday, Cyber Monday 2018 sales

3y Kimberly Collins

Black Friday, Small Business Saturday, Cyber Monda...

Cyber Monday 2018 hit $7.9 billion in sales yesterday, a 19.3% YoY increase from 2017. It was the biggest online shopping day in U.S. history. Read Mo...

View article
Weekly martech review: Cyber Monday & Black Friday, Apple antitrust, Facebook Definers

Disruptive MarTech Weekly martech review: Cyber Monday & Black Friday, Apple antitrust, Facebook Definers

3y Kimberly Collins

Weekly martech review: Cyber Monday & Black Fr...

We review the top news in martech from the week of November 19–November 26, 2018. Read More...

View article
Black Friday and Cyber Monday 2018: What marketers should know

Ecommerce Black Friday and Cyber Monday 2018: What marketers should know

3y Lauren Farricker

Black Friday and Cyber Monday 2018: What marketers...

The economy is booming, and by all accounts 2018 is going to be the strongest holiday shopping season of the digital age. Consumer confidence is high,...

View article
What does Prime Day mean for retailers other than Amazon?

Ecommerce What does Prime Day mean for retailers other than Amazon?

3y Mike O'Brien

What does Prime Day mean for retailers other than ...

Prime Day broke sales records for Amazon in both 2016 an 2017. However, there's also an opportunity for every other retailer to have a great day, as w...

View article
How a shoppable fashion show gave Roots a record-breaking quarter

Ecommerce How a shoppable fashion show gave Roots a record-breaking quarter

3y Mike O'Brien

How a shoppable fashion show gave Roots a record-b...

How do you stand out during the holiday season? Canadian retailer Roots created a Black Friday fashion show that was shoppable, Shazam-style. Read Mor...

View article
Google, Yandex and Baidu: Strategies for expanding your search marketing

Search Google, Yandex and Baidu: Strategies for expanding your search marketing

4y Mike O'Brien

Google, Yandex and Baidu: Strategies for expanding...

Most marketers plan to expand their global footprints very soon... but they also have a difficult time getting insight into how their content performs...

View article
Why Black Friday won’t be going anywhere for a while

Ecommerce Why Black Friday won’t be going anywhere for a while

5y Robyn Croll

Why Black Friday won’t be going anywhere for a whi...

This year, 154 million consumers shopped over the long holiday weekend, an increase of 3 million from last year Read More...

View article
Cyber Monday breaks record for biggest online sales day in history

Data insights Cyber Monday breaks record for biggest online sales day in history

5y Al Roberts

Cyber Monday breaks record for biggest online sale...

It probably won't come as a surprise that 2016's Cyber Monday has earned the distinction of being the biggest online sales day in US history. Read Mor...

View article
Black Friday sets new online sales record with $3.34 billion

Ecommerce Black Friday sets new online sales record with $3.34 billion

5y Tereza Litsa

Black Friday sets new online sales record with $3....

Black Friday 2016 saw an increased interest in online shopping, breaking last year's record with a 21.6% growth. Read More...

View article
How important is Black Friday?

Data insights How important is Black Friday?

5y Al Roberts

How important is Black Friday?

Black Friday is here, but just how important is the day that has historically been the most watched of the holiday shopping season? Read More...

View article
Five email marketing tips to increase Black Friday ecommerce traffic

B2C Email Marketing Five email marketing tips to increase Black Friday ecommerce traffic

5y Tereza Litsa

Five email marketing tips to increase Black Friday...

Black Friday can be a great commercial opportunity for brands and email marketing can be an integral part of your marketing strategy. What's the best ...

View article
How Black Friday can lead to valuable organic search opportunities

Paid Search How Black Friday can lead to valuable organic search opportunities

5y Tereza Litsa

How Black Friday can lead to valuable organic sear...

Black Friday can be a great commercial opportunity for brands, but how can you create a successful strategy for the big day? Black Friday is a perfect...

View article
Zappos solidifies brand message with Leap Day

Strategies Zappos solidifies brand message with Leap Day

6y Mike O'Brien

Zappos solidifies brand message with Leap Day

Trying to make Leap Day into a federal holiday, Zappos' closing its call center could have backfired. But it worked because it was strangely on brand...

View article
The digital download: Video reigns supreme before Valentine's Day

Media The digital download: Video reigns supreme before Valentine's Day

6y Mike O'Brien

The digital download: Video reigns supreme before ...

Video was a big topic in this week’s industry news, as Twitter and Instagram introduce new offerings,  and YouTube released its monthly list of ...

View article
Is your email campaign breaking your brand promise?

Email Is your email campaign breaking your brand promise?

6y Guest Writer

Is your email campaign breaking your brand promise...

Launching an engaging email campaign includes ensuring that the content correlates with and ultimately fulfills your brand promise. Read More...

View article
It’s time to make online ads good again; the industry depends on it

Marketing It’s time to make online ads good again; the industry depends on it

6y Tessa Wegert

It’s time to make online ads good again; the indus...

What factors play into a digital ad's quality? How can marketers consistently deliver content that meets today's standards for good advertising? Read ...

View article
1 2 3 4