Amid the economic backdrop, we could see a resurgence in Black Friday this year as consumers seek thrifty ways to battle inflation and secure a bargai...
View articleIncluding your most popular items is especially fruitful for building Black Friday demand. Shoppers often want gifts for others or exclusive discounts...
View articleWhat happened during Cyber Week this year? Impact shared data backed insights on retail and shopping clients' revenue growth during peak shopping seas...
View articleAs focus shifts from store windows to browser windows, retail marketers can make the best of an unprecedented peak shopping season. Read More...
View articleWith the potential to be one of the biggest online shopping seasons, email marketers need to take the right steps now to ensure their messages get thr...
View articleCyber Monday and Black Friday will cross $10 billion, Thanksgiving sales to grow by 49.5%. Consumer behaviors and exclusive Market Intelligence report...
View articleHoliday sales will smash records, customers’ online shopping challenges, and how retailers can serve up shopping experiences fine as wine. Read More...
View articleThe retail technology company reports that 32% of shoppers considered their purchases up to two weeks in advance and nearly a quarter of first-time bu...
View articleA new report from Tobii Pro highlights simple ads which show a deal or saving are good attention grabbers, while informational ads and video ads witho...
View articleOnly a few retailers are pushing “Black Friday” specific messaging and promotions. Of the 19 retailers tracked by SmarterHQ, only three have sent emai...
View articleWhat challenges led to Sears' demise, and what can similar legacy retail brands do to adapt their technologies and strategies in a competitive market?...
View articleCyber Monday was the largest online shopping day in both U.S. and Amazon history, while Cyber Weekend saw a surge in sales globally and on mobile devi...
View articleBlack Friday and Cyber Monday are huge days for retailers, resulting in a surplus of email marketing. See how Dollar Shave Club, eBay and DSW stood ou...
View articleCyber Monday 2018 hit $7.9 billion in sales yesterday, a 19.3% YoY increase from 2017. It was the biggest online shopping day in U.S. history. Read Mo...
View articleWe review the top news in martech from the week of November 19–November 26, 2018. Read More...
View articleThe economy is booming, and by all accounts 2018 is going to be the strongest holiday shopping season of the digital age. Consumer confidence is high,...
View articlePrime Day broke sales records for Amazon in both 2016 an 2017. However, there's also an opportunity for every other retailer to have a great day, as w...
View articleHow do you stand out during the holiday season? Canadian retailer Roots created a Black Friday fashion show that was shoppable, Shazam-style. Read Mor...
View articleMost marketers plan to expand their global footprints very soon... but they also have a difficult time getting insight into how their content performs...
View articleThis year, 154 million consumers shopped over the long holiday weekend, an increase of 3 million from last year Read More...
View articleIt probably won't come as a surprise that 2016's Cyber Monday has earned the distinction of being the biggest online sales day in US history. Read Mor...
View articleBlack Friday 2016 saw an increased interest in online shopping, breaking last year's record with a 21.6% growth. Read More...
View articleBlack Friday is here, but just how important is the day that has historically been the most watched of the holiday shopping season? Read More...
View articleBlack Friday can be a great commercial opportunity for brands and email marketing can be an integral part of your marketing strategy. What's the best ...
View articleBlack Friday can be a great commercial opportunity for brands, but how can you create a successful strategy for the big day? Black Friday is a perfect...
View articleTrying to make Leap Day into a federal holiday, Zappos' closing its call center could have backfired. But it worked because it was strangely on brand...
View articleVideo was a big topic in this week’s industry news, as Twitter and Instagram introduce new offerings, and YouTube released its monthly list of ...
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