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    Building a sustainability strategy: Three mindset shifts and six questions to ask yourself

    Ethical marketing Building a sustainability strategy: Three mindset shifts and six questions to ask yourself

    11m Margaret Molloy

    Building a sustainability strategy: Three mindset ...

    30-second summary: Today’s consumers are more concerned than ever with the environmental impact of the brands they consume, especially within food and...

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    Senior executives, here's why you need to become B2B influencers

    B2B Senior executives, here's why you need to become B2B influencers

    2y Cyril Coste

    Senior executives, here's why you need to become B...

    Global influencer, Cyril Coste guides you through the journey with his tried and tested methods Read More...

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    Marketing is every employee’s job (They just don’t always know it)

    Advertising & Promotion Marketing is every employee’s job (They just don’t always know it)

    2y Norman Guadagno

    Marketing is every employee’s job (They just don’t...

    Norman Guadagno, CMO at Acoustic, details why all employees need to cherish their role as a brand ambassador and how that can help marketing Read More...

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    The modern marketer: Brand building vs. performance marketing

    Performance marketing The modern marketer: Brand building vs. performance marketing

    5y Marissa Tarleton, CMO, RetailMeNot,

    The modern marketer: Brand building vs. performanc...

    Building strong brands is a top priority for any company and in the past has been viewed as its own goal, separate from performance marketing. The two...

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