Five levers of a successful B2B influencer marketing strategy
B2B

Five levers of a successful B2B influencer marketing strategy

10m Tatum Van Andel

Five levers of a successful B2B influencer marketi...

Understand the value add for your brand and learn practical tips to design a campaign by identifying and engaging influencers for long-term success Re...

View article
Four ways to predict (and prevent) a reputation crisis
Digital Marketing

Four ways to predict (and prevent) a reputation crisis

2y Idris Nagri

Four ways to predict (and prevent) a reputation cr...

Techniques to effectively handle and probably even come out as a winner Read More...

View article
Is your brand marketing truly inclusive?
Advertising & Promotion

Is your brand marketing truly inclusive?

2y Idris Nagri

Is your brand marketing truly inclusive?

Four questions you need to ask yourself and your team to truly become inclusive as a brand Read More...

View article
Get the latest analysis and reports delivered to your inbox daily
Future-proofing 2022 strategies: four things marketers need to know
Digital Advertising

Future-proofing 2022 strategies: four things marketers need to know

2y Idris Nagri

Future-proofing 2022 strategies: four things marke...

How to navigate "The Great Reshuffle", a privacy-led industry, and other changes on the horizon Read More...

View article
How Epicor transformed into a human-first Masterbrand
Case Study

How Epicor transformed into a human-first Masterbrand

2y Kamaljeet Kalsi

How Epicor transformed into a human-first Masterbr...

A rebrand that enriched the technology brand's customer life cycle and created a culture shift Read More...

View article
No limits, no budget: How Asics built the Eternal Run campaign
Case Study

No limits, no budget: How Asics built the Eternal Run campaign

3y Gareth Platt

No limits, no budget: How Asics built the Eternal ...

How organic media and community engagement propelled a billion impressions and a line-up of awards Read More...

View article
How a brand-to-local marketing strategy amplified The Grasshopper Company's growth
Case Study

How a brand-to-local marketing strategy amplified The Grasshopper Company's...

3y Idris Nagri

How a brand-to-local marketing strategy amplified ...

How the 52 year old legacy brand saw a 500% lead generation boost using centralization, modernized digital marketing, localized ad targeting, and a de...

View article
Forrester says "Go beyond ‘mobile-first’ to ‘the mobile remote control’ for experiences"
Mobile

Forrester says "Go beyond ‘mobile-first’ to ‘the mobile remote control’ for...

5y Barry Levine

Forrester says "Go beyond ‘mobile-first’ to ‘the m...

A "mobile-first design mantra blinds CMOs to the whole picture,” because mobile is much more than just another channel like web, radio, or email, says...

View article