Cancel culture and what brands should be doing
Data regulations

Cancel culture and what brands should be doing

2y Ann Smarty

Cancel culture and what brands should be doing

As the world is getting more and more polarized, brands are struggling to find ways to stay relevant and avoid being affected by the cancel culture Re...

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If it’s not safe from hackers, it’s not safe for your brand
Content

If it’s not safe from hackers, it’s not safe for your brand

4y Gabriella Stano Aversa

If it’s not safe from hackers, it’s not safe for y...

AdColony's  Gabriella Stano Aversa highlights a new level of danger in the user-generated content (UGC) world – hackers. Read More...

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How to create trust in native advertising for financial services
Digital Advertising

How to create trust in native advertising for financial services

5y Emily Alford

How to create trust in native advertising for fina...

When it comes to native advertising for financial services, quality counts. Perhaps more than any other industry, financial services customers want to...

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Brands are moving to in-house programmatic: Is it the right choice?
Digital Advertising

Brands are moving to in-house programmatic: Is it the right choice?

5y Mark Gorman

Brands are moving to in-house programmatic: Is it ...

Nearly 40% of advertisers now execute in-house programmatic, new report shows. What's behind more companies moving this way, and is it the right choic...

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Brand safety: NLP for the modern media
AI & Automation

Brand safety: NLP for the modern media

6y Anant Joshi

Brand safety: NLP for the modern media

As fake news continues to dominate headlines, marketers face the daunting challenge of finding ways to protect their brand against the ever-changing t...

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How the whitelisting trend could impact the digital ad market
Digital Advertising

How the whitelisting trend could impact the digital ad market

7y Al Roberts

How the whitelisting trend could impact the digita...

Advertisers are more concerned than ever about brand safety, and one of the primary ways they're trying to keep their ads from appearing in unfriendly...

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Seven ways advertisers can deal with brand safety concerns
Actionable Analysis

Seven ways advertisers can deal with brand safety concerns

7y Al Roberts

Seven ways advertisers can deal with brand safety ...

For years, advertisers have tolerated a big elephant in the room: the fact that their digital ads aren't always appearing where they would want them t...

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Programmatic 101: Everything you need to know but were too afraid to ask
Asia

Programmatic 101: Everything you need to know but were too afraid to ask

8y Sophie Loras

Programmatic 101: Everything you need to know but ...

One of the biggest challenges to programmatic adoption is that people are afraid of it. Read More...

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