The Democratic Massachusetts Senator's PAC asks supporters specifically for donations toward Google ads to fight smears against Barack Obama.
The National Republican Senatorial Committee takes aim online at Minnesota Senate hopeful Al Franken, and other candidates in several tight Senate races.
Election-themed video is part of organization's Divided We Fail effort.
Borrell Associates reduced expectations for all political ad spending this election, but foresees an uptick for Web ad expenditures in coming elections.
This summer, when local campaigns were getting underway, candidates for Senate on down to County Property Appraiser used Web ads to familiarize citizens with their names and stances on the issues.
YouTube isn't about to change its policy on removing videos for John McCain or anyone else, but some McCain foes even feel the campaign's video pain.
The media firm has hired its first chief digital officer and plans to launch a small vertical ad network with like-minded left-leaning publications.
August Web ads from the Democratic National Committee were part of broader efforts by the organization and Barack Obama’s campaign.
Nearly 59 percent, more than $3 million, of Obama's campaign coffers have been doled out to Google so far this year, according to FEC reports compiled by ClickZ News.
EMILY's List and biotech industry association BIO are using targeted Web ads to get the attention of convention goers and watchers