Tencent’s SY Lau on How China is Re-Shaping Digital Media
Asia

Tencent’s SY Lau on How China is Re-Shaping Digital Media

9y Sophie Loras

Tencent’s SY Lau on How China is Re-Shaping Digita...

Tencent's SY Lau, winner of the Cannes Lions 2015 Media Person of the Year award, reflects on China's increasing power in shaping and re-defining the ...

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Snapchat, WPP and DailyMail Launch Content Marketing Agency
Conference Coverage

Snapchat, WPP and DailyMail Launch Content Marketing Agency

9y Melanie White

Snapchat, WPP and DailyMail Launch Content Marketi...

Three of the largest names in marketing have partnered to create Truffle Pig, a tri-party content-led media agency. Read More...

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Facebook Video Views Gaining on YouTube [Study]
Media

Facebook Video Views Gaining on YouTube [Study]

9y Mike O'Brien

Facebook Video Views Gaining on YouTube [Study]

Though YouTube remains the dominant video-sharing platform, Facebook keeps catching up; the social media powerhouse is on track to soon deliver nearly...

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China Set to Star At Cannes Lions
Asia

China Set to Star At Cannes Lions

9y Sophie Loras

China Set to Star At Cannes Lions

Innovation, mobile integration, social, technology, and media platforms entering the fray will all star at Cannes Lions this year. Read More...

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YouTube Cannes Leaderboard Showcases Year’s Most Popular Video Ads
Media

YouTube Cannes Leaderboard Showcases Year’s Most Popular Video Ads

9y Greg Jarboe

YouTube Cannes Leaderboard Showcases Year’s Most P...

Right before this year's Cannes Lions, YouTube has released its leaderboard celebrating the most popular global video ads from the last year. Read Mor...

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Digital Marketing People on the Move: September 2014 Roundup
Marketing

Digital Marketing People on the Move: September 2014 Roundup

10y Yuyu Chen

Digital Marketing People on the Move: September 20...

This is a roundup of new hires and promotions in the digital marketing industry during September of this year. Read More...

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Yahoo Style Takes a Splash at Native Advertising
Display Advertising

Yahoo Style Takes a Splash at Native Advertising

10y Mike O'Brien

Yahoo Style Takes a Splash at Native Advertising

The latest in a series of online magazines with which Yahoo is rebranding itself, Yahoo Style has ads that blend in with its fashion features. Read Mo...

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Location, Utility, and Relevancy - the Magic Combination for Brands on Mobile?
Local

Location, Utility, and Relevancy - the Magic Combination for Brands on Mobi...

10y Jason Burby

Location, Utility, and Relevancy - the Magic Combi...

There's a real opportunity in the digital space for brands to merge location-based data, utility, and relevance to create apps that provide great valu...

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Cannes Lions: Hot or Shark-Jumping?
Agency Spotlight

Cannes Lions: Hot or Shark-Jumping?

10y Susan Kuchinskas

Cannes Lions: Hot or Shark-Jumping?

More categories, more tech, and more blurring of the lines at 2014's Cannes Lions. Read More...

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VIDEO: Why Storytelling STILL Matters [An Interview With GroupM’s Chief Digital Officer]
Marketing

VIDEO: Why Storytelling STILL Matters [An Interview With GroupM’s Chief Dig...

10y Guest

VIDEO: Why Storytelling STILL Matters [An Intervie...

Utility, authenticity, and storytelling win with judges and consumers at this year's Cannes Lions. Read More...

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Ad Creative vs. Digital Analytics…Yes We Cannes!
Marketing

Ad Creative vs. Digital Analytics…Yes We Cannes!

10y Aaron Kahlow

Ad Creative vs. Digital Analytics…Yes We Cannes!

A Cannes Lions perspective of what is unfolding this week and what is at the heart of the digital struggle for all brands and agencies. Read More...

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What Cannes We Expect From This Year’s Lions?
Marketing

What Cannes We Expect From This Year’s Lions?

10y Melanie White

What Cannes We Expect From This Year’s Lions?

One of the industry's biggest annual advertising events is almost upon us. In order to celebrate the Cannes Lions International Festival of Creativity...

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Do Agencies Have the Right Digital Talent? Cannes Says Yes, New Study Says Not Yet
Marketing

Do Agencies Have the Right Digital Talent? Cannes Says Yes, New Study Says ...

10y Aaron Kahlow

Do Agencies Have the Right Digital Talent? Cannes ...

A new study finds that many large advertising and creative agencies are missing the mark when it comes to digital talent. Read More...

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Digital Marketing People on the Move: May 2014 Roundup
Agency Spotlight

Digital Marketing People on the Move: May 2014 Roundup

10y Yuyu Chen

Digital Marketing People on the Move: May 2014 Rou...

This is a roundup of new hires and promotions in the digital marketing industry during May. Read More...

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Why is Digital Marketing Success So Elusive?
Social

Why is Digital Marketing Success So Elusive?

11y Marko Muellner

Why is Digital Marketing Success So Elusive?

With decades of experience, thousands of campaigns completed and terabytes of information and insights at our fingertips – why is digital marketing su...

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Cannes 2013 Video: IAB - Mobile Isn't a Screen, It's a Behavior
Media

Cannes 2013 Video: IAB - Mobile Isn't a Screen, It's a Behavior

11y Melanie White

Cannes 2013 Video: IAB - Mobile Isn't a Screen, It...

ClickZ spoke with Anna Bager, VP and general manager, Mobile Marketing Center of Excellence, Interactive Advertising Bureau, during Cannes Lions about...

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Cannes 2013 Video: GE - Technology Is Everywhere
Marketing

Cannes 2013 Video: GE - Technology Is Everywhere

11y Melanie White

Cannes 2013 Video: GE - Technology Is Everywhere

ClickZ sat down with Andy Goldberg, global creative director at General Electric, during Cannes Lions to discuss what the festival means to GE and how...

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Cannes 2013 Video: Microsoft - Reaching Consumers in a Fragmented World
Media

Cannes 2013 Video: Microsoft - Reaching Consumers in a Fragmented World

11y Melanie White

Cannes 2013 Video: Microsoft - Reaching Consumers ...

ClickZ speaks with Jennifer Creegan, general manager, display advertising at Microsoft about Windows 8, the new Ad Pano format, and how to reach consu...

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Cannes 2013 Video: Saatchi & Saatchi LA - Digital Space Today Is Wonderland
Marketing

Cannes 2013 Video: Saatchi & Saatchi LA - Digital Space Today Is Wonderland

11y Melanie White

Cannes 2013 Video: Saatchi & Saatchi LA - Digital ...

Saatchi & Saatchi brought home 37 Cannes Lions at the Cannes Lions festival this year, with Saatchi & Saatchi LA winning gold awards in PR and Promo f...

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Cannes 2013 Video: Proximity BBDO - Work That's Social by Design
Marketing

Cannes 2013 Video: Proximity BBDO - Work That's Social by Design

11y Melanie White

Cannes 2013 Video: Proximity BBDO - Work That's So...

Andrew Bailey, chairman at Proximity BBDO, North America, discusses the importance of coming to Cannes Lions, why it's an exciting time in the digital...

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Cannes 2013 Video: Coca-Cola Focuses on Visual Identity System & Cultural Point of View
Marketing

Cannes 2013 Video: Coca-Cola Focuses on Visual Identity System & Cultural P...

11y Melanie White

Cannes 2013 Video: Coca-Cola Focuses on Visual Ide...

Coca-Cola's SVP of strategic marketing, North America, talks with ClickZ about what it means to win the prestigious award, how important digital marke...

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Best of Cannes: Turning Creativity Into Action
Media

Best of Cannes: Turning Creativity Into Action

11y Kristin Kovner

Best of Cannes: Turning Creativity Into Action

How to harness the essence of the most successful campaigns at Cannes for your brand. Read More...

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Cannes Lions 2013: Microsoft Introduces Panoramic Ad Format and Conceptual Ads
Marketing

Cannes Lions 2013: Microsoft Introduces Panoramic Ad Format and Conceptual ...

11y Matt Kapko

Cannes Lions 2013: Microsoft Introduces Panoramic ...

Microsoft announced a new ad format for its Windows 8 platform, released a series of prototype ads co-developed by brands and agencies, and shared the...

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Cannes Lions 2013: Q&A: MailOnline's Sean O'Neal Helps Write New Rules for Content
Media

Cannes Lions 2013: Q&A: MailOnline's Sean O'Neal Helps Write New Rules ...

11y Susan Kuchinskas

Cannes Lions 2013: Q&A: MailOnline's Sean O'Ne...

MailOnline aims to take advantage of the surge of interest in content marketing, aka native advertising, helping brands reach consumers on its own add...

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Caesars Entertainment Unifies Digital Properties and Business Practices
Marketing

Caesars Entertainment Unifies Digital Properties and Business Practices

11y Susan Kuchinskas

Caesars Entertainment Unifies Digital Properties a...

In a massive engagement that spanned close to 18 months, ROKKAN redesigned or launched 41 digital properties for Caesars Entertainment. Read More...

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Cannes Lions 2013 Preview: What's the Word on the Croisette?
Marketing

Cannes Lions 2013 Preview: What's the Word on the Croisette?

11y Melanie White

Cannes Lions 2013 Preview: What's the Word on the ...

With less than one week left till one of the most exciting advertising events of the year, ClickZ speaks to a few industry leaders who give their thou...

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Rocker Patti Smith on Advertising
Agency Spotlight

Rocker Patti Smith on Advertising

13y Zachary Rodgers

Rocker Patti Smith on Advertising

Smith talked ad clutter and digital technology as Cannes ad festival wrapped up. Read More...

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