The Trouble With Cookies Persists
Media

The Trouble With Cookies Persists

13y Tessa Wegert

The Trouble With Cookies Persists

A new study by comScore finds that current cookie measurement systems overstate the number of users by over 2.5 times. Read More...

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Android Crowned Leading U.S. Smartphone Platform
Data insights

Android Crowned Leading U.S. Smartphone Platform

13y Jack Marshall

Android Crowned Leading U.S. Smartphone Platform

Google's mobile OS overtakes RIM's BlackBerry as most popular in the U.S. Read More...

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Top 25 U.S. Online Properties, January 2011
Audience

Top 25 U.S. Online Properties, January 2011

13y Jack Marshall

Top 25 U.S. Online Properties, January 2011

A look at the top 25 online properties in the U.S. during January, ranked by unique users. Read More...

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Coupon Sites Reached 19 Percent North American Users in December
Data insights

Coupon Sites Reached 19 Percent North American Users in December

13y Jack Marshall

Coupon Sites Reached 19 Percent North American Use...

Sites like Groupon and LivingSocial reached nearly a fifth of North American Internet users in December. Read More...

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Bing Stole Search Share From Google in January
Data insights

Bing Stole Search Share From Google in January

13y Jack Marshall

Bing Stole Search Share From Google in January

Explicit core share of U.S. searches shows Microsoft's growth. Read More...

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Mobile Web More Popular Than Apps Among Mobile Users
Data insights

Mobile Web More Popular Than Apps Among Mobile Users

13y Jack Marshall

Mobile Web More Popular Than Apps Among Mobile Use...

More U.S. and EU mobile users accessed online content through Web browsers than through apps in Q4 2010. Read More...

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E-Mail Usage Plummets as Teens Turn to Mobile, Social Networking
Data insights

E-Mail Usage Plummets as Teens Turn to Mobile, Social Networking

13y Douglas Quenqua

E-Mail Usage Plummets as Teens Turn to Mobile, Soc...

Time spent on Web-based e-mail suffered a walloping 59 percent drop among 12- to 17-year-olds. Read More...

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E-Mail Usage Plummets as Teens Turn to Mobile, Social Networking
Email

E-Mail Usage Plummets as Teens Turn to Mobile, Social Networking

13y Douglas Quenqua

E-Mail Usage Plummets as Teens Turn to Mobile, Soc...

Time spent on Web-based e-mail suffered a walloping 59 percent drop among 12- to 17-year-olds. Read More...

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U.S. Smartphone Penetration Up 60 Percent in Q4 2010
Data insights

U.S. Smartphone Penetration Up 60 Percent in Q4 2010

13y Jack Marshall

U.S. Smartphone Penetration Up 60 Percent in Q4 20...

Android and Apple's iOS make gains as all other smartphone platforms see decline in user base. Read More...

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Major Video Ad Networks Serve More Ads in December
Data insights

Major Video Ad Networks Serve More Ads in December

13y Jack Marshall

Major Video Ad Networks Serve More Ads in December

Tremor Media, ADAP.TV, and BrightRoll served substantially more ads in December than they did the previous month, according to comScore. Read More...

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The Relationship Between Awareness and Banner Impressions
Analytics

The Relationship Between Awareness and Banner Impressions

13y Matt Harty

The Relationship Between Awareness and Banner Impr...

Tourism Fiji's case study showed banner ad effectiveness on brand awareness. Read More...

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Yahoo's Search Share Continues to Fall in December
Data insights

Yahoo's Search Share Continues to Fall in December

13y Jack Marshall

Yahoo's Search Share Continues to Fall in December

Yahoo's share of U.S. searches has fallen while Bing and Google grow. Read More...

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Video Ads Reached Two-Thirds of U.K. Users in November
Data insights

Video Ads Reached Two-Thirds of U.K. Users in November

13y Jack Marshall

Video Ads Reached Two-Thirds of U.K. Users in Nove...

Video ads had greater reach among U.K. users than those in the U.S. over the course of the month. Read More...

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Co-Optimized Search Synergy: SEO + PPC in 2011
Search

Co-Optimized Search Synergy: SEO + PPC in 2011

13y Crispin Sheridan

Co-Optimized Search Synergy: SEO + PPC in 2011

Pull together two search marketing disciplines that have more in common than you might think with these five tips. Read More...

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The New Digital Divide: Latinos on Top
Marketing

The New Digital Divide: Latinos on Top

13y Giovanni Rodriguez

The New Digital Divide: Latinos on Top

A new survey confirms that Latinos are at the vanguard of technology adoption. Now what? Read More...

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Top 25 U.S. Online Properties, November 2010
Audience

Top 25 U.S. Online Properties, November 2010

13y Jack Marshall

Top 25 U.S. Online Properties, November 2010

A look at the top 25 online properties in the U.S. during November, ranked by unique users. Read More...

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Flush With Investor Cash, Facebook Gains on Search Giants
Social

Flush With Investor Cash, Facebook Gains on Search Giants

13y Christopher Heine

Flush With Investor Cash, Facebook Gains on Search...

Social media site leads Google and Yahoo for time-spent statistics, while showing promise for traffic referrals. Read More...

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The Ugly Truth About Click-Through Rate
Asia

The Ugly Truth About Click-Through Rate

13y Matt Harty

The Ugly Truth About Click-Through Rate

Is the common practice of optimising banner campaigns based on click-through rates still effective when research shows 84 percent of Web users never c...

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Bing Search Share Edges Up in November
Data insights

Bing Search Share Edges Up in November

13y Jack Marshall

Bing Search Share Edges Up in November

Microsoft's Bing search engine grew its share of U.S. searches in November slightly as others fell. Read More...

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Cyber Monday Spending Up 16 Percent in 2010
Ecommerce

Cyber Monday Spending Up 16 Percent in 2010

13y Jack Marshall

Cyber Monday Spending Up 16 Percent in 2010

Monday represented the heaviest day of U.S. online spending in history, according to comScore. Read More...

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Cyber Monday Sets Single-Day Record as Sales Surpass $1B
Marketing

Cyber Monday Sets Single-Day Record as Sales Surpass $1B

13y Douglas Quenqua

Cyber Monday Sets Single-Day Record as Sales Surpa...

Monday was the heaviest online spending day in history, according to comScore. Read More...

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Retail Sites Enjoy Double Digit Sales Growth on Black Friday
Ecommerce

Retail Sites Enjoy Double Digit Sales Growth on Black Friday

13y Douglas Quenqua

Retail Sites Enjoy Double Digit Sales Growth on Bl...

Web retailers enjoyed a resurgent Black Friday last week, according to various reports. Read More...

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Google and Microsoft Grow Search Market Share in October
Data insights

Google and Microsoft Grow Search Market Share in October

13y Jack Marshall

Google and Microsoft Grow Search Market Share in O...

Yahoo and Microsoft's Bing search alliance makes little progress since August. Read More...

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Twitter on Track to Lead Social Networking in Japan
Data insights

Twitter on Track to Lead Social Networking in Japan

13y Jack Marshall

Twitter on Track to Lead Social Networking in Japa...

Twitter grew its unique audience in Japan by 428 percent, according to data from comScore. Read More...

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Facebook Rules Display in U.S. and U.K.
Display Advertising

Facebook Rules Display in U.S. and U.K.

14y Jack Marshall

Facebook Rules Display in U.S. and U.K.

Online display advertising market overview and top 10 online display ad publishers in the U.S. and U.K. Read More...

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Facebook Ads Reach Almost Two Thirds of U.S. Users in September
Social

Facebook Ads Reach Almost Two Thirds of U.S. Users in September

14y Jack Marshall

Facebook Ads Reach Almost Two Thirds of U.S. Users...

Reach of ads on MySpace, Twitter, and LinkedIn trail by comparison, comScore estimates. Read More...

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Google Sites Overtake Yahoo in September
Audience

Google Sites Overtake Yahoo in September

14y Jack Marshall

Google Sites Overtake Yahoo in September

A look at the the top 25 online properties in August, according to comScore. Read More...

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