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    Weekly martech review: Braze $80m Series E, Torchlite freelance marketplace, Facebook first-party cookies
    Disruptive MarTech

    Weekly martech review: Braze $80m Series E, Torchlite freelance marketplace...

    6y Kimberly Collins

    Weekly martech review: Braze $80m Series E, Torchl...

    We review the top news in martech from the week of October 1–8, 2018. Read More...

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    The meteoric rise of mobile ad fraud
    Mobile

    The meteoric rise of mobile ad fraud

    6y Mike O'Brien

    The meteoric rise of mobile ad fraud

    During the first quarter of 2018, mobile ad fraud doubled year-over-year. As fraudsters continue to innovate, so must marketers. Read More...

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    Using clickstream data to know your customer's entire online journey
    Analytics

    Using clickstream data to know your customer's entire online journey

    7y Rebecca Sentance

    Using clickstream data to know your customer's ent...

    The average customer visits dozens of websites in a single session, yet marketers typically only have visibility over one of them: their own. How can ...

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