Nine important marketing takeaways from 2020

Digital Marketing Nine important marketing takeaways from 2020

2y Jacqueline Dooley

Nine important marketing takeaways from 2020

ClickZ’s quarterly Advisory Board meeting focused on unpacking the most important marketing takeaways for 2020 and what it means for 2021 and beyond. ...

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"Marketing's new M.O." and the power of "data-driven creative"

Strategies "Marketing's new M.O." and the power of "data-driven creative"

3y Emily Alford

"Marketing's new M.O." and the power of "data-driv...

In a new report from Domo, senior marketers weigh in on: too many metrics, long- vs short-term, and the power of "data-driven creative" instead of hav...

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Five trends shaping digital transformation in 2019

Digital Transformation Five trends shaping digital transformation in 2019

4y Stacy Martinet

Five trends shaping digital transformation in 2019

The digital space will continue to evolve quickly in the year ahead. Adobe’s Stacy Martinet discusses the trends marketers must know to stay on top. R...

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4 expert predictions for demand generation in 2019

Content 4 expert predictions for demand generation in 2019

4y Pius Boachie

4 expert predictions for demand generation in 2019

Deliberate content marketing, revamped email newsletters, small companies taking on giants, martech automation, and other demand generation 2019 trend...

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The most important thing to P&G Chief Brand Officer Marc Pritchard

Leadership The most important thing to P&G Chief Brand Officer Marc Pritchard

4y Mike O'Brien

The most important thing to P&G Chief Brand Of...

The world's largest advertiser, P&G certainly prizes creativity. Chief Brand Officer Marc Pritchard believes creativity requires diversity and inc...

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Creative machines: How close are we to AI-generated content marketing?

AI & Automation Creative machines: How close are we to AI-generated content marketing?

5y Clark Boyd

Creative machines: How close are we to AI-generate...

Up until now, the role of artificial intelligence in marketing has been mainly confined to rule-based calculations and data analysis. But as the sophi...

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