The fruits of collaboration: how US retailers are monetizing their data
Acquisition

The fruits of collaboration: how US retailers are monetizing their data

3y Selwyn Parker

The fruits of collaboration: how US retailers are ...

How customer data platforms (CDPs) are proving to be a great value proposition for retailers, enabling better data intelligence and cross-channel mark...

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4 ways cross-channel messaging levels up customer engagement
Strategies

4 ways cross-channel messaging levels up customer engagement

6y Alexa Lemzy

4 ways cross-channel messaging levels up customer ...

Multi-channel marketing is coming of age. Now, if you aren’t spreading your marketing efforts across several channels, often with a real focus on digi...

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5 overlooked but rewarding mobile engagement strategies
Actionable Analysis

5 overlooked but rewarding mobile engagement strategies

7y Laurynas Skupas

5 overlooked but rewarding mobile engagement strat...

How can marketers master the art of engaging their users on mobile? Here are five often overlooked but rewarding strategies you can use. Read More...

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Mobile conversion remains the crux of mobile adoption in retail
Ecommerce

Mobile conversion remains the crux of mobile adoption in retail

7y Evan Magliocca

Mobile conversion remains the crux of mobile adopt...

Despite the meteoric rise of ecommerce, mobile conversion rates are still a critical issue for retailers. Read More...

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Cross channel marketing: three tips from our customer journey report
Customer behaviour

Cross channel marketing: three tips from our customer journey report

8y Andrew Warren-Payne

Cross channel marketing: three tips from our custo...

One of the biggest problems marketers have today is in dealing with the changing nature of the customer journey and figuring out how they should plan ...

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