How Uber thinks locally to expand globally
Asia

How Uber thinks locally to expand globally

8y Sophie Loras

How Uber thinks locally to expand globally

Asia Pacific's diverse markets mean a localization strategy is an imperative part of Uber's marketing and expansion plans for the region. Read More...

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10 tips for Hollywood-style social storytelling
Asia

10 tips for Hollywood-style social storytelling

8y Sophie Loras

10 tips for Hollywood-style social storytelling

Content marketers can learn a lot from the formulaic success of Hollywood blockbuster movies, delegates at ClickZ Live Singapore have been told. Read ...

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3 ways organizations can improve digital strategy
Asia

3 ways organizations can improve digital strategy

8y Sophie Loras

3 ways organizations can improve digital strategy

Organizational support from the top down, content marketing and mobile are three steps to a successful digital strategy, said experts at ClickZ Live S...

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