Data-driven optimization: The critical role of AI in martech

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1m Daryl McNutt
Data-driven MTA: The only attribution model that counts

Data & Analytics Data-driven MTA: The only attribution model that counts

7m Luke Richards
Five business intelligence trends marketers should not overlook

Data & Analytics Five business intelligence trends marketers should not overlook

1y Marc Cerniglio
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Are you making the most of your DMP? Four use cases you need

Data & Analytics Are you making the most of your DMP? Four use cases you need

1y Daisy Chen
How blockchain helps companies keep their brand promise

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1y Tatsiana Levdikova
Q&A with Absolutdata CEO on AI-powered decision making

Data & Analytics Q&A with Absolutdata CEO on AI-powered decision making

1y Tessa Judge
Five trends shaping digital transformation in 2019

Digital Transformation Five trends shaping digital transformation in 2019

1y Stacy Martinet
How AI in email marketing generated millions in revenue for these brands

AI & Automation How AI in email marketing generated millions in revenue for these brands

2y Emily Alford
Digital ads – no consumer data needed

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2y Dave Atchison
What does the modern marketer look like in a multichannel world?

Analyzing Customer Data What does the modern marketer look like in a multichannel world?

4y Sophie Loras
How SK-II blends ecommerce and social for improved brand perception

Asia How SK-II blends ecommerce and social for improved brand perception

4y Sophie Loras
Five of the most exciting digital innovations in grocery retail

Data-Driven Marketing Five of the most exciting digital innovations in grocery retail

4y Dev Mehta
Programmatic 101: Everything you need to know but were too afraid to ask

Asia Programmatic 101: Everything you need to know but were too afraid to ask

4y Sophie Loras
How to use emotions to create viral, shareable video content

Asia How to use emotions to create viral, shareable video content

4y Sophie Loras
Eight predictions about the future of big data

Data-Driven Marketing Eight predictions about the future of big data

4y Benjamin Spiegel
The Digital Download: Facebook additions amid Yahoo speculation

More News The Digital Download: Facebook additions amid Yahoo speculation

4y Mike O'Brien
How The Container Store used data to build its loyalty program

Conference Coverage How The Container Store used data to build its loyalty program

4y Mike O'Brien
How to make the Chinese consumer feel like a VIP customer

Asia How to make the Chinese consumer feel like a VIP customer

4y Elisa Harca
Six stats of the week and what they mean for marketers in the Asia Pacific

Asia Six stats of the week and what they mean for marketers in the Asia Pacific

4y Sophie Loras
A coming of age for first-party data

Data-Driven Marketing A coming of age for first-party data

4y Jay Marwaha
Wearable technology takes center stage in stats of the week

Asia Wearable technology takes center stage in stats of the week

4y Sophie Loras
How can brick-and-mortar retailers deal with showrooming?

Retail How can brick-and-mortar retailers deal with showrooming?

4y Mike O'Brien
How to clobber your competition using these three P's

Strategies How to clobber your competition using these three P's

4y Michael Della Penna
How to take your geo-fences to the next level

Data-Driven Marketing How to take your geo-fences to the next level

4y Benjamin Spiegel
Why data is the best thing to happen to your email subject line

Email Why data is the best thing to happen to your email subject line

4y Kara Trivunovic
The digital download: YouTube ads go real-time, while Facebook woos publishers

Headline News The digital download: YouTube ads go real-time, while Facebook woos publishers

4y Yuyu Chen
IAB: Preparing for the year of the mobile-video boom

Media IAB: Preparing for the year of the mobile-video boom

4y Joe Laszlo
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