For the second year, ClickZ ranks the top 10 social media fails from brands like Starbucks and Tinder, which range from embarrassing to egregiously offensive.
Unboxing videos are taking YouTube by storm, and retailers like Toys"R"Us are experiencing high levels of engagement after including this tactic into their holiday marketing strategy.
The evolution of mobile tech is closing the gap between digital and tangible planes. How can marketers use these advances to facilitate the customer journey and drive sales?
Facebook unveiled six emojis last week. What challenges and opportunities will the emoticons bring to brand marketers?
Between Google's news and Facebook's outage, this week on Twitter was dominated by tech giants. However, National Coffee Day was also this week - we're calling Dunkin Donuts the winner.
This week, Twitter went to the U.S. Open, unveiled McDonald's latest plan for serving breakfast, and hosted big sales for the Star Wars franchise.
The abandonment of linear TV formats for digital on-demand media consumption signifies the rebirth of TV. How does this metamorphosis affect brand strategy for consumer engagement?
Brands typically steer clear of the hard news trending on Twitter, preferring to use the platform to celebrate things like National Dog Day... or snarkily shut down peace offerings from competitors.
Thailand's bombing tragedy led the week on Twitter, divorce lawyers were a central theme of the Ashley Madison leaks, and #WorldPhotographyDay gave the Twitter community much to celebrate in beautiful pictures.
This week, Twitter cruised on the surface of Pluto, shopped on Amazon, celebrated the 2015 ESPY awards, and made a toast for Novak Djokovic’s big win at Wimbledon.