Consumers are savvy and informed; they won't just take your word on a product. Experiencing the product is more important than ever.
Silicon Valley loves fancy job titles. It’s just something we do, and software and technology lend themselves to it. But it’s not always helpful.
As we have learned from the previous columns in this series, images are the major contributor to bloated, slow-loading mobile pages.
They’re arguably the most annoying video ad formats in existence, but soon they’ll be a thing of the past, at least on YouTube.