How pixels and tags can help you survive the DoubleClick cookie limitations
Leadership

How pixels and tags can help you survive the DoubleClick cookie limitations

6y Tereza Litsa

How pixels and tags can help you survive the Doubl...

Google is not allowing us to track DoubleClick IDs beyond its platform anymore. What does this change mean for a marketing strategy and what are the a...

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Is Google taking over the attribution landscape after GDPR?
Analytics

Is Google taking over the attribution landscape after GDPR?

6y Tereza Litsa

Is Google taking over the attribution landscape af...

Google is restricting the use of DoubleClick IDs post-GDPR. What does this change mean for independent attribution technologies? How can marketers ada...

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