Don’t Hold Your Breath Just Yet for Snapchat Monetization
Media

Don’t Hold Your Breath Just Yet for Snapchat Monetization

10y Lisa Lacy

Don’t Hold Your Breath Just Yet for Snapchat Monet...

The popular platform has new and rumored features, but marketers say it needs to roll out more tracking capabilities before it can legitimately claim ...

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Union Bank Offers Online Parts for Build-Your-Own TV Ads
Display Advertising

Union Bank Offers Online Parts for Build-Your-Own TV Ads

11y Joan Voight

Union Bank Offers Online Parts for Build-Your-Own ...

In a twist on typical online crowdsourcing, Union Bank is giving people 27 components of a broadcast TV ad to mix and match in order to build their ow...

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