Tech Talk with Litmus: Crafting personalized and scalable email experiences

Analytics Tech Talk with Litmus: Crafting personalized and scalable email experiences

5m Catherrine Garcia

Tech Talk with Litmus: Crafting personalized and s...

Senior Product marketing manager for Litmus, Jess Materna talks about how the innovative features of Litmus solution can help save email marketers’ ti...

View article
Why CRM and automation platforms go hand in hand

AI & Automation Why CRM and automation platforms go hand in hand

7m Clate Mask

Why CRM and automation platforms go hand in hand

Clate Mask, CEO of Keap, makes a case for why it is essential to use a CRM with automation features to run your small business and discusses how to le...

View article
Email marketing or marketing automation?

Digital Marketing Email marketing or marketing automation?

10m Ashley Schweigert

Email marketing or marketing automation?

The adoption of robust marketing technology requires full understanding on what is needed from a company’s team and key stakeholders. Read More...

View article
Get the latest analysis and reports delivered to your inbox daily
Marketing automation solutions every SMB should have in 2020

Marketing Marketing automation solutions every SMB should have in 2020

1y Chad Ruff

Marketing automation solutions every SMB should ha...

Swiftpage CTO discusses four marketing automation tools every small and midsize business should have to stay competitive as we enter the new decade. R...

View article
Five reasons SMBs should be using email automation

Email & Automation Five reasons SMBs should be using email automation

3y Al Roberts

Five reasons SMBs should be using email automation

Marketing automation is such a crucial element of most marketers' overall strategies that there's a strong argument to be made that small and medium-s...

View article
Unlocking email marketing's full potential with the human touch

Email & Automation Unlocking email marketing's full potential with the human touch

4y Mike O'Brien

Unlocking email marketing's full potential with th...

Over the last 40 years, email marketing has evolved from a mass communication channel to one that can be targeted and personalized at scale. With all ...

View article
10 email marketing tools to help build, send, automate and optimize your campaigns

Email & Automation 10 email marketing tools to help build, send, automate and optimize your campaigns

4y Chris Camps

10 email marketing tools to help build, send, auto...

Email isn’t the easiest channel to master, but luckily there are several email marketing tools to help nail every step of a campaign. This article cov...

View article
7 things everyone forgets to ask their email marketing vendor

Email 7 things everyone forgets to ask their email marketing vendor

4y Chris Camps

7 things everyone forgets to ask their email marke...

At times, selecting an email marketing vendor can feel like walking around a Moroccan souk. Display a slight interest and providers will descend on yo...

View article
How to be part of the elite 7% of marketers successfully implementing automation

Email How to be part of the elite 7% of marketers successfully implementing automation

5y Steve Denner

How to be part of the elite 7% of marketers succes...

Automation is the number one area for email innovation and focus in 2016 according to this year’s Email Marketing Industry Census. However, achieving...

View article
Four steps for winning the inbox with email automation

Email Marketing Four steps for winning the inbox with email automation

5y Cynthia Price

Four steps for winning the inbox with email automa...

Email automation is a strategy backed by strong metrics. It doesn't have much of a downside, either, as long as you don't overcomplicate things. Read ...

View article
Parry Malm on email automation and (lack of) ESP innovation

Email Parry Malm on email automation and (lack of) ESP innovation

5y Graham Charlton

Parry Malm on email automation and (lack of) ESP i...

Today sees the release of the ClickZ Digital Marketing Podcast series, featuring some of the experts who contributed to our Digital Trends 2016 report...

View article