What factors play into a digital ad's quality? How can marketers consistently deliver content that meets today's standards for good advertising?
Using social platforms like Twitter, Instagram, and Facebook to promote philanthropic content is an effective way to engage consumers and humanize your brand.
Be Like Bill came out of nowhere and now has 1.5 million Facebook likes. Here are a few lessons you can apply to your own meme-making.
How do Facebook’s ads drive search traffic?
Another week, another Facebook feature. Over the past few years, declining organic reach has become a major issue for publishers using Facebook. ... read more
News of the week features YouTube’s two Super Bowl advertising programs, Facebook’s new features, AOL’s identity crisis and ClickZ’s first intelligence report.
Is Peach the next big thing or was it over before it even really started? It’s too early to tell, though GIFs could help it thrive in the crowded social space.
User interface isn’t the same as the user experience, though it’s part of it. The two terms are often confused, in part because they bleed together so much.
This week's news includes Twitter’s integration of Periscope, The White House’s new Snapchat account and Uber’s updated API program.
Featuring figures from eMarketer, Snapchat and the Super Bowl, here are seven important industry stats from the last week.