Search Marketing and Social Media in Regulated Industries
Conference Coverage

Search Marketing and Social Media in Regulated Industries

12y Augustine Fou

Search Marketing and Social Media in Regulated Ind...

Despite the complexity, companies can stay within the "compliance envelope" by being proactive in their marketing. Read More...

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3 Social Media Steps That Pharma Brands Can Take
Marketing

3 Social Media Steps That Pharma Brands Can Take

12y Joseph Cowan

3 Social Media Steps That Pharma Brands Can Take

A new FDA draft guideline addresses one limited usage of social media by pharmaceutical companies. Read More...

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Pharma Dives Deeper Into Social Marketing
Social

Pharma Dives Deeper Into Social Marketing

12y Kate Kaye

Pharma Dives Deeper Into Social Marketing

YouTube videos to counteract fake Viagra, and a pharma Facebook game. Read More...

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Facebook Comment Change Revives Pharma Call for FDA Guidelines
Healthcare & Pharma

Facebook Comment Change Revives Pharma Call for FDA Guidelines

13y Kate Kaye

Facebook Comment Change Revives Pharma Call for FD...

For pharma brands, the FDA is the elephant in Facebook comment room. Read More...

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A Holiday Campaign That Serves the Public Well
Media

A Holiday Campaign That Serves the Public Well

13y Tessa Wegert

A Holiday Campaign That Serves the Public Well

Whether you're promoting a new product or a public service cause, differentiate your campaign with relevance, irreverence, and exposure. Read More...

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Still No Answers for Digital Pharma Marketers, Says FDA
Data insights

Still No Answers for Digital Pharma Marketers, Says FDA

13y Kate Kaye

Still No Answers for Digital Pharma Marketers, Say...

Food and pharma regulator won't issue draft guidance on online marketing related topics until Q1 at the earliest. Read More...

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Pharma on Facebook: FDA Cites Novartis Violations
Data insights

Pharma on Facebook: FDA Cites Novartis Violations

14y Christopher Heine

Pharma on Facebook: FDA Cites Novartis Violations

The citations underscore big challenges pharma must endure when using social media without breaking federal rules. Read More...

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