SXSW: Foursquare CEO Dishes on Deals and Monetization
Social

SXSW: Foursquare CEO Dishes on Deals and Monetization

12y Christopher Heine

SXSW: Foursquare CEO Dishes on Deals and Monetizat...

Dennis Crowley's keynote should please geo-social marketers. Read More...

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Can Location-Based Social Networks Reach the Masses?
Media

Can Location-Based Social Networks Reach the Masses?

12y Paul Schoknecht

Can Location-Based Social Networks Reach the Masse...

There are many challenges for location-based services, but there are also great opportunities. Read More...

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Agency: Brands Are Still Keen on Location-Based Marketing
Marketing

Agency: Brands Are Still Keen on Location-Based Marketing

12y Christopher Heine

Agency: Brands Are Still Keen on Location-Based Ma...

Rockfish talks about the future of mobile; MomentFeed bets on it. Read More...

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Pizza Hut, Amex Team Up on Foursquare for Super Bowl
Media

Pizza Hut, Amex Team Up on Foursquare for Super Bowl

12y Christopher Heine

Pizza Hut, Amex Team Up on Foursquare for Super Bo...

Partnership offers game watchers a $5 rebate on pizzas. Read More...

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Amex's Digital Wallet Goes to China
Media

Amex's Digital Wallet Goes to China

12y Christopher Heine

Amex's Digital Wallet Goes to China

The move builds on credit giant's plays with mobile apps like Foursquare, Seamless, and Scvngr. Read More...

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Use Social Graph to Create Meaningful Brand Experiences [Video]
Asia

Use Social Graph to Create Meaningful Brand Experiences [Video]

12y Vincent Teo

Use Social Graph to Create Meaningful Brand Experi...

Brands can tap the interests and likes of consumers, such as understanding topics they're interested in on Twitter or places they've checked into on F...

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5 Innovative Buys You Might Have Missed
Media

5 Innovative Buys You Might Have Missed

12y Tessa Wegert

5 Innovative Buys You Might Have Missed

Prepare for 2012 by assessing these innovative campaigns that tapped Facebook apps, iPad ads, and geo-social buys. Read More...

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How Amex, Foursquare, and Others Advanced the Digital Wallet in 2011
Media

How Amex, Foursquare, and Others Advanced the Digital Wallet in 2011

12y Christopher Heine

How Amex, Foursquare, and Others Advanced the Digi...

After a year of innovation, next year promises more mobile payment disruption. Read More...

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The Problem With Gamification
Marketing

The Problem With Gamification

12y Adrian Lee

The Problem With Gamification

Before you develop a social loyalty program, ask these questions. Read More...

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Geo-Social Usage Up 3X, But Still Not at Scale
Data insights

Geo-Social Usage Up 3X, But Still Not at Scale

12y Christopher Heine

Geo-Social Usage Up 3X, But Still Not at Scale

Forrester report and Foursquare's numbers show location-based apps are growing, though overall impact remains modest. Read More...

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Foursquare Reaches 15M Users, Triples Audience in a Year
Social

Foursquare Reaches 15M Users, Triples Audience in a Year

12y Christopher Heine

Foursquare Reaches 15M Users, Triples Audience in ...

Growth opportunities continue, as lion's share of smartphone users have yet to adopt geo-social. Read More...

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Dunkin' Donuts Runs Geo-Social Holidays Campaign
Social

Dunkin' Donuts Runs Geo-Social Holidays Campaign

12y Christopher Heine

Dunkin' Donuts Runs Geo-Social Holidays Campaign

Foursquare and Facebook Places anchor New York-area promotion. Read More...

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Bill Clinton Joins Social CEOs at 'Foursquare Conference'
Social

Bill Clinton Joins Social CEOs at 'Foursquare Conference'

12y Christopher Heine

Bill Clinton Joins Social CEOs at 'Foursquare Conf...

Event underscores how quickly startup execs can move up society's food chain. Read More...

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Radio Shack's Holiday Marketing Focused on 'So Right'
Social

Radio Shack's Holiday Marketing Focused on 'So Right'

12y Christopher Heine

Radio Shack's Holiday Marketing Focused on 'So Rig...

Social and mobile efforts play off "so wrong" gift giving. Read More...

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Big Brands Use Foursquare for Goodwill Marketing
Social

Big Brands Use Foursquare for Goodwill Marketing

13y Christopher Heine

Big Brands Use Foursquare for Goodwill Marketing

Arby's, Radio Shack, and Walgreens develop geo-social efforts with philanthropic tilt. Read More...

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11 Ways to Leverage the Power of Social Media for the 2011 Holiday Season
Community Management

11 Ways to Leverage the Power of Social Media for the 2011 Holiday Season

13y Michael Della Penna

11 Ways to Leverage the Power of Social Media for ...

While the current economic conditions have left many marketers struggling to do more with less, social media is the gift that keeps on giving. Read Mo...

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5 Quick Wins for Holiday Retail Email Campaigns
B2C Email Marketing

5 Quick Wins for Holiday Retail Email Campaigns

13y Simms Jenkins

5 Quick Wins for Holiday Retail Email Campaigns

How to avoid post-holiday carnage. Read More...

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NYC Magazine Touts Foursquare Kings
Media

NYC Magazine Touts Foursquare Kings

13y Christopher Heine

NYC Magazine Touts Foursquare Kings

Time Out continues developing presence on the mobile app. Read More...

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B2C Success for the 2011 Holiday Season With Email and Social Media
Email

B2C Success for the 2011 Holiday Season With Email and Social Media

13y Jeanne Jennings

B2C Success for the 2011 Holiday Season With Email...

Statistics, trends, and tips to help you get the best results from your holiday email marketing. Read More...

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Winning the Mayorship of Latino Marketing
Marketing

Winning the Mayorship of Latino Marketing

13y Gustavo Razzetti

Winning the Mayorship of Latino Marketing

If you are looking for Latino advocates, geo-location-based services is the right way to go. Read More...

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Silverpop Marries Foursquare to Email
Email

Silverpop Marries Foursquare to Email

13y Christopher Heine

Silverpop Marries Foursquare to Email

Email industry warhorse buys out a geo-social marketing startup. Read More...

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LBS Marketing in China: 3 Things Jiepang Can Teach Foursquare
Asia

LBS Marketing in China: 3 Things Jiepang Can Teach Foursquare

13y Adaline Lau

LBS Marketing in China: 3 Things Jiepang Can Teach...

Global brands such as Starbucks, McDonald’s, Burberry, and Galaxy Macau team up with the check-in service. Read More...

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GameStop And Coke Launch National Scvngr Campaign
Social

GameStop And Coke Launch National Scvngr Campaign

13y Christopher Heine

GameStop And Coke Launch National Scvngr Campaign

It's the largest brand activation yet for the geo-social app. Read More...

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Mobile Social: The Importance of Being There
Social

Mobile Social: The Importance of Being There

13y Dave Evans

Mobile Social: The Importance of Being There

As you consider mobile social, look at these three types of activities to tap a powerful combination for marketing. Read More...

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Walgreens Donates Flu Shots Via Foursquare, Facebook
Social

Walgreens Donates Flu Shots Via Foursquare, Facebook

13y Christopher Heine

Walgreens Donates Flu Shots Via Foursquare, Facebo...

Retailer pledges up to 200,000 shots for those in need. Read More...

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12% of Smartphone Users 'Get' Geo-Social
Media

12% of Smartphone Users 'Get' Geo-Social

13y Christopher Heine

12% of Smartphone Users 'Get' Geo-Social

Foursquare and other location-based services have gained traction. Read More...

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'Foursquaropoly' Wins Advertisers' Attention
Media

'Foursquaropoly' Wins Advertisers' Attention

13y Christopher Heine

'Foursquaropoly' Wins Advertisers' Attention

Buzz quickly mounts for a mobile app that hasn't even been released. Read More...

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