GetGlue and Viggle Call Off Merger
Social

GetGlue and Viggle Call Off Merger

11y Lisa Lacy

GetGlue and Viggle Call Off Merger

The companies provided few details, but said they remain on good terms. Read More...

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Viggle's Acquisition of GetGlue Raises Eyebrows
Marketing

Viggle's Acquisition of GetGlue Raises Eyebrows

11y Lisa Lacy

Viggle's Acquisition of GetGlue Raises Eyebrows

Television loyalty service Viggle Inc. has acquired social TV application GetGlue for $25 million in cash and 48.3 million shares of stock, but indust...

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How 'Mad Men' Measures Up on GetGlue
Media

How 'Mad Men' Measures Up on GetGlue

12y Christopher Heine

How 'Mad Men' Measures Up on GetGlue

An AMC sister show beat ad world fave by 3X for check-ins. Read More...

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Pepsi Rewards Social Check-Ins on Super Bowl Sunday
Social

Pepsi Rewards Social Check-Ins on Super Bowl Sunday

12y Lisa Lacy

Pepsi Rewards Social Check-Ins on Super Bowl Sunda...

Offers stickers and rewards to GetGlue users. Read More...

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GetGlue Raises $12M
Marketing

GetGlue Raises $12M

12y Lisa Lacy

GetGlue Raises $12M

Social TV startup has also updated its iPhone app and website. Read More...

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Social TV Startup Miso Adds Mobile 'SideShows' for Second Screen
Marketing

Social TV Startup Miso Adds Mobile 'SideShows' for Second Screen

12y Lisa Lacy

Social TV Startup Miso Adds Mobile 'SideShows' for...

Interactive content experiences play on users' iPhones while they watch TV. Read More...

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75,000 Fans Unlock Gap Discount with GetGlue and EW.com
Media

75,000 Fans Unlock Gap Discount with GetGlue and EW.com

13y Lisa Lacy

75,000 Fans Unlock Gap Discount with GetGlue and E...

Gap rewards shoppers getting fashion inspiration from fall TV characters. Read More...

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GetGlue Creates Self-Serve Marketing Dashboard
Marketing

GetGlue Creates Self-Serve Marketing Dashboard

13y Lisa Lacy

GetGlue Creates Self-Serve Marketing Dashboard

Move comes after a summer of growth for social TV platform. Read More...

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New High Water Mark for Social TV Check-Ins
Marketing

New High Water Mark for Social TV Check-Ins

13y Lisa Lacy

New High Water Mark for Social TV Check-Ins

Premiere of HBO's True Blood engaged GetGlue users in unprecedented numbers. Read More...

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GetGlue Adds Sporting Event Check-Ins
Marketing

GetGlue Adds Sporting Event Check-Ins

13y Lisa Lacy

GetGlue Adds Sporting Event Check-Ins

Partners include the NHL for the Stanley Cup Playoffs, Turner Sports for the NCAA Tournament, and FOX Sports for MLB and NASCAR events. Read More...

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Tony Bourdain Live Tweeting Success Spurs Travel Channel to Do More
Marketing

Tony Bourdain Live Tweeting Success Spurs Travel Channel to Do More

13y Kate Kaye

Tony Bourdain Live Tweeting Success Spurs Travel C...

A live tweet event during last week's season premier of "No Reservations" helped the show reap 6,000 new followers. Read More...

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Oscars Check-In: Mercedes-Benz, Academy Awards Tap GetGlue
Marketing

Oscars Check-In: Mercedes-Benz, Academy Awards Tap GetGlue

13y Lisa Lacy

Oscars Check-In: Mercedes-Benz, Academy Awards Tap...

Users can access Mercedes-Benz and Academy Awards 'stickers' at Oscars.com. Read More...

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The Rise of TV Check-Ins
Social

The Rise of TV Check-Ins

13y Lisa Lacy

The Rise of TV Check-Ins

Platforms like GetGlue, Philo, and Miso let networks reward loyalty and live viewing. Read More...

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Big Brands Check in the New Year
Media

Big Brands Check in the New Year

13y Lisa Lacy

Big Brands Check in the New Year

Brands like Bravo, American Eagle Outfitters, and MTV have opted to use check-ins to reward users while ringing in 2011. Read More...

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Social Entertainment Firm GetGlue Secures $6 Million
Marketing

Social Entertainment Firm GetGlue Secures $6 Million

13y Lisa Lacy

Social Entertainment Firm GetGlue Secures $6 Milli...

Round, led by Time Warner Investements, will be used in part to launch a social entertainment platform. Read More...

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HBO Grants Store Discounts to 'True Blood' Fans on GetGlue
Marketing

HBO Grants Store Discounts to 'True Blood' Fans on GetGlue

14y Lisa Lacy

HBO Grants Store Discounts to 'True Blood' Fans on...

Merchandise tie-in is the first promotional discount to be offered by social entertainment company GetGlue. Read More...

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