Research: 26% of US adults own a smart speaker as of January 2019
Voice

Research: 26% of US adults own a smart speaker as of January 2019

5y Kimberly Collins

Research: 26% of US adults own a smart speaker as ...

A new report found that 66.4 million US adults own a smart speaker as of January 2019, up from 47.3 million in January 2018. Other key findings from r...

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The IoT 2019: Many "things" ahead, but here are four predictions
Emerging Technology

The IoT 2019: Many "things" ahead, but here are four predictions

5y Adam Fingerman

The IoT 2019: Many "things" ahead, but here are fo...

Bain & Company forecasts that the market for the Internet of Things will grow to about $520 billion by 2021. Here are four predictions for the IoT...

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Ready to talk to robots? Natural language processing is changing search and customer service
Chatbots

Ready to talk to robots? Natural language processing is changing search and...

6y Emily Alford

Ready to talk to robots? Natural language processi...

From virtual assistants like Siri and Alexa, to completely robotized customer service, natural language processing technology is making artificial int...

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In the age of AI, do consumers still care about privacy?
AI & Automation

In the age of AI, do consumers still care about privacy?

6y Emily Alford

In the age of AI, do consumers still care about pr...

Artificial intelligence is arguably the most exciting concept in the MarTech industry. However, brands must be hypersensitive to concerns around both ...

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What's your Alexa strategy?: Smart speakers and their role in the customer journey
AI & Automation

What's your Alexa strategy?: Smart speakers and their role in the customer ...

6y Mike O'Brien

What's your Alexa strategy?: Smart speakers and th...

Voice commerce is projected to explode over the next few years, from $2 billion today to more than $40 billion by 2022. But marketers don't have four ...

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Priceless experiences, storymaking and the "moment of truth": Why MasterCard sees itself as a technology company
Disruptive MarTech

Priceless experiences, storymaking and the "moment of truth": Why MasterCar...

6y Mike O'Brien

Priceless experiences, storymaking and the "moment...

Financial service brands have a reputation for being old-fashioned and stodgy. MasterCard isn’t one of them. The company has a progressive CMO, Raja R...

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What does voice search mean for your local SEO strategy?
Ecommerce

What does voice search mean for your local SEO strategy?

7y Chris Camps

What does voice search mean for your local SEO str...

The popularity of virtual assistants means voice search is on the rise. But what does it means for businesses that rely on local search traffic, and h...

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Has advertising arrived on Google Home?
Media

Has advertising arrived on Google Home?

7y Al Roberts

Has advertising arrived on Google Home?

Google sparked a small firestorm last week as reports surfaced that its intelligent assistant device Google Home delivered an unsolicited advertisemen...

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