Snapchat is very popular with Millennials, while McDonald's is not. Could McDonald's glean some of that popularity, being the first brand to use the p...
View articleStarting Friday, Uber users in 10 cities across the world will be able to sync the app with their Spotify accounts, controlling the music during their...
View articleAs iCrossing becomes a full-service digital agency, it's beefing up its media team. Read More...
View articleAlso news from PubMatic, Shiny Ads and Promodity. Read More...
View articleIAB promotes Doty, NMS's Snyder steps down, iCrossing names chief creative officer. Read More...
View articleA veteran of R/GA and TBWAChiatDay, Stern is tasked with forging a creative practice for the Hearst-owned agency. Read More...
View articleRed Aril lets marketers blend multiple data types to model and reach targeted audiences. Read More...
View articleWallaby has roots in search and offices in five countries, including Spain. Read More...
View articleUnit will focus on real-time execution across the social graph. Read More...
View articleFrom custom ads to custom apps, publishers increasingly tailor content for advertisers. Read More...
View articlePredictions on what search might look like in five to 10 years. Read More...
View articleA Q&A with Dax Hamman, VP display media at iCrossing. Read More...
View articleHearst-owned iCrossing taps DataXu to support real-time ad optimization and bidding for display ad campaigns. Read More...
View articleCreates marketing services unit to house the agency, and promises future investments in the space. Read More...
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