The new technology allows advertisers to deliver native video ads that adapt to any website's layout and design, giving users a flexible, seamless experience.
LinkedIn says its new Sponsored Updates Partners and Content Partners programs will help brands build stronger relationships with their target audiences.
New study from IDG Research Services has found that 95 percent of consumers use at least one type of social media.
Brands and publishers prepare for May 26 privacy directive deadline in U.K., as others wait.
From custom ads to custom apps, publishers increasingly tailor content for advertisers.