10 tips for marketing success on LinkedIn

Asia 10 tips for marketing success on LinkedIn

6y Sophie Loras

10 tips for marketing success on LinkedIn

Using LinkedIn for personal and professional branding is easy, so why do so many brands and individuals get it so wrong? Read More...

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3 Auto Brand Films, 3 Vital Lessons in Storytelling

Automotive 3 Auto Brand Films, 3 Vital Lessons in Storytelling

7y Tessa Wegert

3 Auto Brand Films, 3 Vital Lessons in Storytellin...

Auto brand advertisers are known for expertly communicating authentic brand messages via highly compelling narratives. Here are three examples of thei...

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McDonald's, Nike, Sprint Among March Madness Ad Winners

Marketing McDonald's, Nike, Sprint Among March Madness Ad Winners

7y Mike O'Brien

McDonald's, Nike, Sprint Among March Madness Ad Wi...

Post-tournament research found that McDonald's was the most-consumed brand, while luxury automakers like Cadillac and Mercedes-Benz saw more brand lif...

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Google and Samsung Among First to Sign New ICANN Registry Agreements for gTLDs

Data insights Google and Samsung Among First to Sign New ICANN Registry Agreements for gTLDs

8y Jennifer Wolfe

Google and Samsung Among First to Sign New ICANN R...

The first group of brands has signed contracts with ICANN so that they can start using their new branded top-level domains. What new forms of advertis...

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Infiniti’s Deja View Literally Integrates Fans, Over and Over

Marketing Infiniti’s Deja View Literally Integrates Fans, Over and Over

9y Lisa Lacy

Infiniti’s Deja View Literally Integrates Fans, Ov...

Infiniti’s roughly 15-minute video includes about five calls to the viewer, who, in turn, impacts the outcome of the story based on whatever he or she...

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Mobile and Tablet Advertisers Score During March Madness

Audience Mobile and Tablet Advertisers Score During March Madness

10y Christopher Heine

Mobile and Tablet Advertisers Score During March M...

Early comScore data show consumers are watching games via iPhone, Android, iPad, and other devices. Read More...

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