Senior executives, here's why you need to become B2B influencers

B2B Senior executives, here's why you need to become B2B influencers

5m Cyril Coste

Senior executives, here's why you need to become B...

Global influencer, Cyril Coste guides you through the journey with his tried and tested methods Read More...

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Tips to reinvigorate your social marketing strategy for impact & authenticity

Digital Marketing Tips to reinvigorate your social marketing strategy for impact & authenticity

1y Sarah Ware

Tips to reinvigorate your social marketing strateg...

COVID-19 has shifted all facets of consumer life. How can brands pivot their strategies to gain back new customers and keep the old? Read More...

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Setting the standard: How to rightsize your influencer budget

Digital Marketing Setting the standard: How to rightsize your influencer budget

1y Pierre-Loic Assayag

Setting the standard: How to rightsize your influe...

Traackr's CEO Pierre-Loic Assayag has prepared insights into how brands can partner meaningfully with influencers, look beyond vanity metrics, and use...

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There’s more than one way to build an influencer program

Digital Marketing There’s more than one way to build an influencer program

1y Molly Young

There’s more than one way to build an influencer p...

Impact's Product Marketing Manager, Molly Doyle Young talks about the different ways to approach an influencer program and how they can benefit a bran...

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Top 10 marketing-related AI thought leaders to follow

AI & Automation Top 10 marketing-related AI thought leaders to follow

1y Andy Betts

Top 10 marketing-related AI thought leaders to fol...

Enhance your understanding of how AI and machine learning works and impacts digital. Read More...

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If it’s not safe from hackers, it’s not safe for your brand

Content If it’s not safe from hackers, it’s not safe for your brand

2y Gabriella Stano Aversa

If it’s not safe from hackers, it’s not safe for y...

AdColony's  Gabriella Stano Aversa highlights a new level of danger in the user-generated content (UGC) world – hackers. Read More...

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95% of B2B marketers consider demand creation strategy to be successful

Digital Marketing 95% of B2B marketers consider demand creation strategy to be successful

2y Jacqueline Dooley

95% of B2B marketers consider demand creation stra...

And nearly 60% of B2B marketers say email marketing is the most effective strategy for demand creation, followed by content/video, SEO, events, then s...

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Avatars in advertising: Why Gucci used Genies to appeal to Gen Z

Emerging Technology Avatars in advertising: Why Gucci used Genies to appeal to Gen Z

2y Emily Alford

Avatars in advertising: Why Gucci used Genies to a...

“Current day digital marketing primarily consists of monotonous and passive scrolling through newsfeeds and ads, but marketers should be looking at th...

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How will deepfakes in influencer marketing affect brands?

Ethical marketing How will deepfakes in influencer marketing affect brands?

2y Emily Alford

How will deepfakes in influencer marketing affect ...

Deepfake technology is taking influencer marketing to a whole new level, and means trust and transparency will become even higher priority for brands....

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A brief look at the state of influencer marketing

Social media A brief look at the state of influencer marketing

2y Ellie Roddy

A brief look at the state of influencer marketing

Despite ongoing negativity, it doesn't look like influencers are going anywhere anytime soon, especially ones with true purpose that brands can align ...

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On D2C digital ad spend, Google and Facebook still beat Amazon

Digital Advertising On D2C digital ad spend, Google and Facebook still beat Amazon

3y Jacqueline Dooley

On D2C digital ad spend, Google and Facebook still...

New ecommerce study from March/April 2019 reveals that about 50% of respondents plan to increase investment in Facebook Ads and Google Ads compared to...

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Q&A with Linqia COO Daniel Schotland on the power of influencer marketing

Disruptive MarTech Q&A with Linqia COO Daniel Schotland on the power of influencer marketing

3y Tessa Judge

Q&A with Linqia COO Daniel Schotland on the po...

Linqia's influencer marketing platform is used by brands like Levi's, Unilever, NBC, and Walmart. What makes them stand out and what's next for the co...

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Eight tips to use Instagram more effectively to drive action

Digital Marketing Eight tips to use Instagram more effectively to drive action

3y Tereza Litsa

Eight tips to use Instagram more effectively to dr...

Instagram can help your brand drive action to meet your goals. Here are eight ways on how to use Instagram more effectively to find your ROI. Read Mor...

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Five red flags that will help you spot fake influencers

Social media Five red flags that will help you spot fake influencers

3y Jessica Butner

Five red flags that will help you spot fake influe...

Did you know the average engagement rates for macro-influencers is 1.5%, but 4.9%+ with just 10k followers? Red flags for fake influencers. Read More...

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What does the future hold for influencer marketing?

Social & Community What does the future hold for influencer marketing?

3y Mike O'Brien

What does the future hold for influencer marketing...

The influencer marketing landscape has changed tremendously over the past few years. Going into 2019, how will it continue to evolve? Read More...

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Six key social media marketing trends for 2019

Digital Marketing Six key social media marketing trends for 2019

3y Tereza Litsa

Six key social media marketing trends for 2019

It’s the right time now to start planning your social media marketing strategy for 2019. These are the key trends to follow for another successful yea...

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5 Instagram marketing tips for better ROI

Social media 5 Instagram marketing tips for better ROI

3y Guy Sheetrit

5 Instagram marketing tips for better ROI

Depending on your product or service, Instagram marketing could be an essential piece of your social media strategy. Here are 5 tips for better ROI. R...

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Tips for using influencers in your Amazon holiday strategy  

Digital Marketing Tips for using influencers in your Amazon holiday strategy  

3y Josh Neblett

Tips for using influencers in your Amazon holiday ...

49% of shoppers rely on influencers when making purchasing decisions. Tips for using influencers in your Amazon holiday marketing strategy. Read More...

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Impact using Mediarails acquisition to continue to grow partner marketing

Disruptive MarTech Impact using Mediarails acquisition to continue to grow partner marketing

3y Kimberly Collins

Impact using Mediarails acquisition to continue to...

Partner marketing accounts for 75% of global revenue, but most companies haven't focused on it until recently. Impact, now with Mediarails, is changin...

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6 tools for a better, smarter social media influencer campaign

Search 6 tools for a better, smarter social media influencer campaign

5y Ann Smarty

6 tools for a better, smarter social media influen...

These tools will help you set up a social media campaign allowing to better find, monitor and approach influencers. Read More...

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