Saatchi & Saatchi Worldwide Restructures by Clustering Markets
Marketing

Saatchi & Saatchi Worldwide Restructures by Clustering Markets

9y Yuyu Chen

Saatchi & Saatchi Worldwide Restructures by Cluste...

The change is the first reorganization of the network after the appointment of Robert Senior as its chief executive. Read More...

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Digital Marketing People on the Move: September 2014 Roundup
Marketing

Digital Marketing People on the Move: September 2014 Roundup

10y Yuyu Chen

Digital Marketing People on the Move: September 20...

This is a roundup of new hires and promotions in the digital marketing industry during September of this year. Read More...

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Facebook-Publicis Ad Partnership Centers on Data
Data insights

Facebook-Publicis Ad Partnership Centers on Data

10y Yuyu Chen

Facebook-Publicis Ad Partnership Centers on Data

Publicis' recent partnership with Facebook highlights the importance of social data in today’s digital marketing ecosystem. Read More...

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Microsoft Hands Its Global Ad Business to Dentsu and IPG
Marketing

Microsoft Hands Its Global Ad Business to Dentsu and IPG

10y Yuyu Chen

Microsoft Hands Its Global Ad Business to Dentsu a...

Microsoft is taking steps to consolidate its global ad business by choosing just two companies to work with. Read More...

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Facebook IPO Will Be Lucky Win for IPG, But What About WPP?
Marketing

Facebook IPO Will Be Lucky Win for IPG, But What About WPP?

12y Joan Voight

Facebook IPO Will Be Lucky Win for IPG, But What A...

A look at the uneven venture investments of ad holding companies. Read More...

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Draftfcb Boosts London Presence With Blue Barracuda Purchase
Marketing

Draftfcb Boosts London Presence With Blue Barracuda Purchase

13y Jack Marshall

Draftfcb Boosts London Presence With Blue Barracud...

Acquisition will grow its London base by 50 percent and enhance its digital capabilities. Read More...

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Execs & Accounts: Facebook, Quantcast, Performics
Marketing

Execs & Accounts: Facebook, Quantcast, Performics

13y Amara Mastronardi

Execs & Accounts: Facebook, Quantcast, Performics

New strategies at Mediabrands and McCann Erickson, new sales SVP for Quantcast's ad targeting business. Read More...

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Execs & Accounts: New CEO at BuzzLogic, Yahoo Sales Upheaval
Marketing

Execs & Accounts: New CEO at BuzzLogic, Yahoo Sales Upheaval

13y Amara Mastronardi

Execs & Accounts: New CEO at BuzzLogic, Yahoo ...

David Hills takes reins at BuzzLogic; IPG Media Lab fills leadership posts; another Yahoo reorg. Read More...

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Mediabrands' Ventures Unit Evolves in China and U.S.
Asia

Mediabrands' Ventures Unit Evolves in China and U.S.

14y Adaline Lau

Mediabrands' Ventures Unit Evolves in China and U....

Rebrands investment arm as Velocitor and courts startups in China. Read More...

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Reprise Names Worldwide CEO to Lead Forays Into Social and Shopping
Marketing

Reprise Names Worldwide CEO to Lead Forays Into Social and Shopping

14y Kate Kaye

Reprise Names Worldwide CEO to Lead Forays Into So...

Bant Breen will lead expansion in Europe, Asia, and Latin America, as well as into the social shopping arena. Read More...

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Brazil World Cup, Olympics Fueling Digital Agency Investment
Marketing

Brazil World Cup, Olympics Fueling Digital Agency Investment

14y Jack Marshall

Brazil World Cup, Olympics Fueling Digital Agency ...

Brazil's market growth and big sporting event plans may be prompting a slew of recent digital acquisitions by agency holding companies. Read More...

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