Super Bowl 2014 Advertisers: Did They Win the Search Game?
Analytics

Super Bowl 2014 Advertisers: Did They Win the Search Game?

10y Bryan Eisenberg

Super Bowl 2014 Advertisers: Did They Win the Sear...

A look at which brands managed to capture search and meet the expectations of potential customers arriving at their landing pages, and which ones did ...

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ClickZ’s Super Bowl XLVIII Ad Pregame Show
Marketing

ClickZ’s Super Bowl XLVIII Ad Pregame Show

10y Lisa Lacy

ClickZ’s Super Bowl XLVIII Ad Pregame Show

Highlights of the week leading up to the Super Bowl include: early releases, censorship, live fan auditions, and even a promise from one advertiser to...

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ClickZ’s Super Bowl XLVIII Ad Preview
Marketing

ClickZ’s Super Bowl XLVIII Ad Preview

10y Lisa Lacy

ClickZ’s Super Bowl XLVIII Ad Preview

Expect to see new players, new features, new strategies, and new faces in the 2014 Super Bowl ad game, as well as at least one TV show reunion. Read M...

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Top 50 Brands in Content Marketing
Social

Top 50 Brands in Content Marketing

11y Toby Murdock

Top 50 Brands in Content Marketing

Brands are becoming the media, attracting their own audiences. Here are the standouts. Read More...

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Twitter Advertisers Look For Lead-Gen 'Follows'
Data insights

Twitter Advertisers Look For Lead-Gen 'Follows'

13y Christopher Heine

Twitter Advertisers Look For Lead-Gen 'Follows'

Guided by Google AdWords data, a shopping comparison site has increased its Twitter followers dramatically. Read More...

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Corporate Blogs in a Social World
Marketing

Corporate Blogs in a Social World

14y Anna Maria Virzi

Corporate Blogs in a Social World

Google, Adobe, and Intuit's Mint.com demonstrate that corporate blogs can thrive. Read More...

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