How AI could make A/B testing a thing of the past
AI & Automation

How AI could make A/B testing a thing of the past

6y Emily Alford

How AI could make A/B testing a thing of the past

Traditionally, building effective ad creative has involved a lot of human guesswork, but AI technology is on the cutting edge of offering audiences ad...

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How marketers can manage experiences with agility using single page applications
Digital Marketing

How marketers can manage experiences with agility using single page applica...

6y Shelby Britton , Group Product Marketing , Adobe

How marketers can manage experiences with agility ...

Yesterday, the world of content management systems (CMS) was all about creating and managing traditional webpages and ensuring they were responsive ac...

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Using AI to improve user experience
Emerging Technology

Using AI to improve user experience

6y Yaroslav Kuflinski

Using AI to improve user experience

Not long ago, a company could gain the loyalty of its clientele based on product quality and little else. But with time, the difference between what a...

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5 ways AI will change how IT uses chatbots
AI & Automation

5 ways AI will change how IT uses chatbots

6y Andy Pearl

5 ways AI will change how IT uses chatbots

Artificial Intelligence technology helps to improve enterprise workflows and IT practices. Today, chatbot and linguistic engineers have created algori...

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Bridging the gap between marketing and IT
Data insights

Bridging the gap between marketing and IT

7y Andrew Warren-Payne

Bridging the gap between marketing and IT

According to data gathered for the report,‘Communications Infrastructure: The Backbone of Digital,’ 88% of IT professionals and 61% of marketers ranke...

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