We're always talking about the growing convergence of the physical and digital worlds. Here are five brands with great phygital campaigns all over the world.
BuzzFeed announced a plan to further monetize its social traffic , JWT saw a scandalous resignation, and Google and Instagram upped their algorithmic capabilities.
China has the potential to be at the epicenter of VR innovation and adoption. In fact, it already is.
A year after ad executives from major agencies and brands gave their best bet on industry trends for 2015, do they still agree with themselves at the end of the year?
This is a roundup of new hires and promotions in the digital marketing industry during May of 2015.
At ClickZ Live New York, JWT's Jinal Shah spoke about the content continuum. To publish their own content successfully, brands should find a middle ground between developed campaigns and social posts.
The largest e-commerce company in China plans to invest $200 million in Snapchat. How will the Alibaba-Snapchat relationship evolve in the future?
The change is the first reorganization of the network after the appointment of Robert Senior as its chief executive.
This is a roundup of new hires and promotions in the digital marketing industry during December of 2014.
We consulted with industry leaders about what digital marketers should focus on in the coming year. Take a look at their expert tips and predictions.