For the first time, ClickZ is at the Consumer Electronics Show, checking out the various innovations and reporting about the ones that matter most to marketers.
Everyone knows that social media influencers are often better at reaching people than celebrities. Here are five steps for implementing campaigns with them.
Nike’s #NoMaybes campaign has caught lots of attention during the Women’s World Cup. What can other brands learn from the Nike's success?
Most people don't seem to consider YouTube a social network, but they ought to. The overwhelming majority of views of brand-related content come from user-generated content.
The Super Bowl is right around the corner, so ClickZ is taking a peek at some of the ads from staples like Anheuser-Busch and Coca-Cola, as well as newcomers such as Skittles and NOMORE.org.
Highlights of the week leading up to the Super Bowl include: early releases, censorship, live fan auditions, and even a promise from one advertiser to see a woman quit her job in front of millions.
Here's ClickZ's take on the early Super Bowl advertising highlights this year - and what to look out for on Sunday.
Kia, Intel, and other brands look to hit the right notes with consumers.
Adriana Lima and Matthew Broderick help automotive brands dominate online before the big game.