L'Oreal's Viral Model Experiment - A Sign of the Future of Digital Marketing or a Warning Sign?
Marketing

L'Oreal's Viral Model Experiment - A Sign of the Future of Digital Marketin...

10y David Fagin

L'Oreal's Viral Model Experiment - A Sign of the F...

When L'Oreal discovered and hired a beautiful unknown teenager whose photo went viral during the World Cup, they may have gotten more than they bargai...

View article
Digital Marketing People on the Move: May 2014 Roundup
Agency Spotlight

Digital Marketing People on the Move: May 2014 Roundup

10y Yuyu Chen

Digital Marketing People on the Move: May 2014 Rou...

This is a roundup of new hires and promotions in the digital marketing industry during May. Read More...

View article
An Interview With Google's Kaushik: See. Think. Do.
Conference Coverage

An Interview With Google's Kaushik: See. Think. Do.

10y Mike Grehan

An Interview With Google's Kaushik: See. Think. Do...

Ahead of ClickZ Live New York, a video interview with Google digital marketing evangelist Avinash Kaushik, in which he discusses a new framework for d...

View article
Get the latest analysis and reports delivered to your inbox daily
Apple Signs Brands for European iAd Launch
Marketing

Apple Signs Brands for European iAd Launch

13y Idris Nagri

Apple Signs Brands for European iAd Launch

Renault, L’Oréal, and numerous other advertisers hope to see iAd campaigns live in Europe by Christmas. Read More...

View article
The Body Shop Runs National 'Groupon' via eBay
Social

The Body Shop Runs National 'Groupon' via eBay

14y Idris Nagri

The Body Shop Runs National 'Groupon' via eBay

Skincare brand joins the Gap as one of the first advertisers to test the group-buying platform nationwide. Read More...

View article
L'Oreal Sponsors Beauty Channel on YouTube
Data insights

L'Oreal Sponsors Beauty Channel on YouTube

14y Idris Nagri

L'Oreal Sponsors Beauty Channel on YouTube

"Destination Beauty" aims to draw fans of popular video bloggers in the beauty space. Read More...

View article