Obama's 2012 Latino Playbook - Now Ready for Review
Marketing

Obama's 2012 Latino Playbook - Now Ready for Review

13y Giovanni Rodriguez

Obama's 2012 Latino Playbook - Now Ready for Revie...

The president's strategy to win back Latinos becomes more visible. But has anyone really noticed? Read More...

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Latinos and the Language of Media
Marketing

Latinos and the Language of Media

13y Gustavo Razzetti

Latinos and the Language of Media

A look at how the launch of a new show can become a turning point for Hispanic TV. Read More...

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Hispanic + Social = $$
Community Management

Hispanic + Social = $$

13y Michael Della Penna

Hispanic + Social = $$

Brands need to embrace social media to build community and engagement with the U.S. Hispanic population. Read More...

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The Girl Scout Hispanic Marketing Playbook: 'Be Prepared'
Marketing

The Girl Scout Hispanic Marketing Playbook: 'Be Prepared'

13y Giovanni Rodriguez

The Girl Scout Hispanic Marketing Playbook: 'Be Pr...

It takes more than language and technology to engage Hispanics. Read More...

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Knock, Knock, It's More Channels Than We Thought
Analytics

Knock, Knock, It's More Channels Than We Thought

13y Jack Aaronson

Knock, Knock, It's More Channels Than We Thought

Are we missing an important element of the personal touch when we are designing a multi-channel approach that doesn't include real human contact? Read...

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Latinos at the Movies
Marketing

Latinos at the Movies

13y Gustavo Razzetti

Latinos at the Movies

It's no secret the film industry is hurting. Perhaps Hollywood is not taking full advantage of America's new demographics. Read More...

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Focus Latino: Intro and Opening Keynote [Video]
Marketing

Focus Latino: Intro and Opening Keynote [Video]

13y SES New York 2011

Focus Latino: Intro and Opening Keynote [Video]

How to market in the digital world to the U.S. Hispanic and Latin American audience. Read More...

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Reaching Latinos Through SEO [Video]
Marketing

Reaching Latinos Through SEO [Video]

13y SES New York 2011

Reaching Latinos Through SEO [Video]

Learn multinational and multilingual SEO strategies to navigate the task of establishing your digital presence in Latin America. Read More...

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Why Latin American Men 'Look So Good'
Marketing

Why Latin American Men 'Look So Good'

13y Giovanni Rodriguez

Why Latin American Men 'Look So Good'

By swapping the "macho" stereotype for the "vanidoso" stereotype, Univision may have created a new market. Read More...

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What's in the Melting Pot?
Marketing

What's in the Melting Pot?

13y Giovanni Rodriguez

What's in the Melting Pot?

A federal study on Latino longevity, and what marketers of all kinds can take from it. Read More...

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Brazil World Cup, Olympics Fueling Digital Agency Investment
Marketing

Brazil World Cup, Olympics Fueling Digital Agency Investment

14y Jack Marshall

Brazil World Cup, Olympics Fueling Digital Agency ...

Brazil's market growth and big sporting event plans may be prompting a slew of recent digital acquisitions by agency holding companies. Read More...

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