close

Strategy

Innovation

Insights

Stats & Tools

    How should you share content for lead nurturing?
    Content

    How should you share content for lead nurturing?

    3y Isabelle Papoulias

    How should you share content for lead nurturing?

    Isabelle Papoulias, CMO of Mediafly, details why content is a crucial component of your lead nurturing strategy. Read More...

    View article
    Five tips to generate technology leads
    Data

    Five tips to generate technology leads

    3y Sumeet Anand

    Five tips to generate technology leads

    Want to know how to generate more technology leads? In this post, we discuss five tried-and-tested strategies that can help you generate more qualifie...

    View article
    MQMs are a KPI that marketing and sales can agree on
    Digital Marketing

    MQMs are a KPI that marketing and sales can agree on

    3y Ravi Chalaka

    MQMs are a KPI that marketing and sales can agree ...

    Boost your revenue pipeline by booking marketing-qualified virtual meetings that drive sales Read More...

    View article
    Get the latest analysis and reports delivered to your inbox daily
    Bridging the gap: How marketing and sales can break down the technological walls between their departments
    Commerce & Sales

    Bridging the gap: How marketing and sales can break down the technological ...

    3y Tom Castley

    Bridging the gap: How marketing and sales can brea...

    Amid the pandemic, the need for sales and marketing to work together has never been greater. Businesses should embrace technology to integrate the fun...

    View article
    What does lead generation look like in 2020?
    Chatbots

    What does lead generation look like in 2020?

    4y Clate Mask

    What does lead generation look like in 2020?

    Clate Mask, CEO at Keap, details why it's important to leverage different lead generation strategies in 2020 to ensure your business stays alive. Read...

    View article
    Marketing after the coronavirus pandemic
    Data insights

    Marketing after the coronavirus pandemic

    4y Ashley Schweigert

    Marketing after the coronavirus pandemic

    Most companies have been impacted by the coronavirus pandemic. Making decisions from a marketing standpoint may not be easy for those who once relied ...

    View article
    True confessions of a CMO, part 1: Who cares about MQLs?
    Digital Marketing

    True confessions of a CMO, part 1: Who cares about MQLs?

    4y Latane Conant

    True confessions of a CMO, part 1: Who cares about...

    In her first of three confessions, 6sense's Chief Marketing Officer, Latane Conant tells us why she doesn't care about MQLs. Read More...

    View article
    5 ways to increase engagement and generate more leads with video
    Video

    5 ways to increase engagement and generate more leads with video

    6y Todd Patton

    5 ways to increase engagement and generate more le...

    By 2021, video will represent 80% of all online traffic. Here are 5 tips for video marketing around ideal length, type of content, and tracking. Read ...

    View article