The NBA team will give away two season tickets on the geo-social platform, while offering other lucrative prizes during a three-week campaign this mon...
View articleTwo local restaurant franchisees get lukewarm results while two other small businesses get sizzling response on the geo-social platform. A fifth effor...
View articleHow Coca-Cola, Weight Watchers, and McDonald's have developed location-based apps that demonstrate how to integrate message with functionality. Read M...
View articleWhile targeting local businesses, the geo-social brand has integrated into Facebook's platform in a deeper fashion than Foursquare, Gowalla, or any ot...
View articleWhen localizing content for an international audience, be sure to consider your customer's language, the use of jargon, and correct spelling. Read Mor...
View articleDon't try to boil the ocean. Tackle one thing at a time, and you'll start to see results. Read More...
View articleSporting goods retailer ups the ante on geo-social by launching a national campaign on Loopt. The check-in discount is more generous than one it is pi...
View articleWomen's designer clothing brand and novelties e-tailer each launch 'Places' campaigns for Facebook users who check in. Are geo-social floodgates about...
View articleFans of the serial killer drama are treated to an alternate reality experience that spans fictional websites, online classifieds, eBay, YouTube, and T...
View articleAdvertisers would do well to take advantage of Facebook Places to reach consumers where they're searching and sharing. Read More...
View articleMarketers and researchers size up geo-location services, mobile, and the blurring of lines between search and display advertising. Read More...
View articleWhen it comes to promos using geo-location services, what brands are putting their money where their tweets are? Here’s ClickZ’s Top 5 Best and Worst....
View articleThe geo-social company has partnered with Toms Shoes and AT&T to run a sweepstakes campaign to help Argentinian children. Read More...
View articleThe location-based service created a political category for campaigns to show momentum at fundraisers and rallies. Read More...
View articleTo the delight of retailers in strip malls and shopping plazas, the geo-location service plans to increase the distance range for which users can rece...
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