Considering these tips can help you beat the competition, in spite of ever-changing circumstances that impact the digital climate.
Understanding the value of a quality visual marketing strategy is essential for digital advertising success.
Experts predict that there will be a greater emphasis on social business this year, thus making it more imperative for marketers to cultivate strong connections with their total customer community.
By using personalization in the emails that are sent, retail marketers can grow their consumer base and ultimately increase ecommerce revenue.
With the advent of social platforms, apps, and the accepted practice of multichannel publishing that fluidly translates across multiple devices, did Gen Z murder channel marketing - or did they redefine it?
Is increasing its character count limit to 10,000 really the answer to Twitter's prayers, or will this change adversely affect the platform in the long run?
How can marketers walk the fine line between utilizing consumer data for targeting and personalization purposes and respecting customer privacy?
In anticipation of Pinterest making its Promoted Pins readily available to more retailers, we evaluate and analyze the social strategies of Bloomingdales, JotForm, and BobVila.
Are you well versed in mobile commerce? If not, here are 20 terms explained to help you on your sweet merry way.
By using these four strategies, retailers can engage and connect with consumers as they mitigate the deluge of holiday season returns.