Within six days of creating a WeChat presence to target Mainland Chinese visitors, the Macau Government Tourist Office has accumulated more than 500 subscribers to qualify as an official account.
Casinos in Asia are getting on track with digital marketing. Consider these few key areas that can easily be digitized.
Optimize your CRM campaign with these location-based tactics.
How brand managers, marketers, and agencies must understand how to use new social tools. Consider these three examples.