Unveiling Meta's contribution to top-of-funnel relative ROAS

Digital Marketing Unveiling Meta's contribution to top-of-funnel relative ROAS

7m Jamie Bolton

Unveiling Meta's contribution to top-of-funnel rel...

According to a study by Fospha, Meta is the largest and only channel that can provide the necessary scale for most brands Read More...

View article
Exploring the rise of top-of-funnel advertising in ecommerce for 2023

Ecommerce Exploring the rise of top-of-funnel advertising in ecommerce for 2023

7m Jamie Bolton

Exploring the rise of top-of-funnel advertising in...

Brands will need to focus on optimization strategies to yield high returns as 2023 predictions show an increase in demand for ad spaces. Read More...

View article
The cash flow funnel: A new B2B marketing funnel that is customer and finance-centric

B2B The cash flow funnel: A new B2B marketing funnel that is customer and finance-centric

10m Ty Heath and Benjamin Broomfield

The cash flow funnel: A new B2B marketing funnel t...

Ty Heath, Director of Market Engagement, The B2B Institute at LinkedIn, presents a new marketing funnel - 'The Cash Flow Funnel' - and the concept of...

View article
Get the latest analysis and reports delivered to your inbox daily
AI marketing and business growth

Emerging Technology AI marketing and business growth

3y Ashley Schweigert

AI marketing and business growth

Marketers must understand the modern-day funnel and flywheel approach to properly leverage AI. Read More...

View article
How to generate more leads with your video marketing

Video Marketing How to generate more leads with your video marketing

5y Syed Balkhi

How to generate more leads with your video marketi...

Video marketing is estimated to account for 80% of all online traffic by 2021. Here are three expert tips to follow to drive traffic and leads with vi...

View article