Are you well versed in mobile commerce? If not, here are 20 terms explained to help you on your sweet merry way.
Because Australia and New Zealand battled it out in the rugby and the first female jockey won the Melbourne Cup, sport was a major part of this week's Tweets in the Asia-Pacific region.
Move over, content. Context is the new kid in town! MasterCard’s VP of Global Digital Marketing reveals the company's five-tier approach to mobile and why context is at the center of it all.
While some industry experts think emojis are an ephemeral trend, World Emoji Day demonstrates their valuable ability to transcend language barriers.
In the age of digital disruption, the banking industry, like many others, must innovate, and innovate fast, to stay relevant.
This week, brands avoided the hard news and instead stuck to love-filled holidays, like Father’s Day and National Kissing Day.
MasterCard's tokenization services have made it possible for brands like JCPenney to offer checkout with private label credit cards on Apple Pay.
Apple Pay has the support and backing of many popular stores in the U.K. as well as eight banks.
Having grown 67 percent from last year, Apple overtook Google for the top spot in WPP's annual ranking of the top 100 global brands, demonstrating technology's strong growth.
Snack brand Hostess made headlines with its MLB Opening Day tweet that apparently couldn't tell the difference between a touchdown and a home run, but was the tweet just a smart social media stunt?