Between ordering a meal, booking maintenance services, or replenishing office supplies, there’s no real limit to the types of e-commerce apps that might benefit from tying in with Office.
Forty-seven percent of marketing departments will have 60 percent of their apps on a cloud platform within two years.
Brands that let their hair down on social media and get consumers to laugh have a leg up on the competition. Check out these 12 companies that are doing it right.
Mazda's vice president of marketing, Russell Wager, sat down with ClickZ at South by Southwest to talk about how the car brand focuses on its close-knit community of fans to create word-of-mouth buzz.
Cars are fast becoming the next "connected" space, and so the battle for who will gain control over the operating systems is beginning to be waged. Who will win?
As virtual reality is featured at more industry events, more brands - such as Mountain Dew, with its virtual reality snowboarding experience - are working it into their marketing strategies.
No matter the budget that's available, brands can take advantage of video tools to market to consumers and engage with a wider audience.
Consistency can be achieved by having a clear brand voice and not confusing it with uniformity, according to a panel of executives from Facebook, Lego, Microsoft, and Mindshare.
The tech giants have reportedly paid Adblock Plus to have their ads unblocked.
The Super Bowl is right around the corner, so ClickZ is taking a peek at some of the ads from staples like Anheuser-Busch and Coca-Cola, as well as newcomers such as Skittles and NOMORE.org.